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Ep 014 - Overcomplicating Your Message Is Costing You Leads And Sales, And Reducing Client Retention
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In this episode, we dive into the world of online coaches and the language they use to connect with their audience.
We explore how relying on generic phrases like "skyrocket your confidence" or "live your best life" can actually hurt your business by failing to speak directly to your ideal clients.
On the flip side, many coaches overcompensate by using complex jargon that leaves their audience confused and disengaged.
Instead, we discuss how simplifying your message with clear, specific language helps build real connections that lead to client retention and business growth.
Tune in for tips on finding the perfect balance between clarity and engagement - without overcomplicating your message or sounding too generic.
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