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Covering The Creator Economy w/ Kaya Yurieff (The Information)

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Manage episode 343122701 series 3286175
内容由The Influencer Marketing Factory提供。所有播客内容(包括剧集、图形和播客描述)均由 The Influencer Marketing Factory 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week Kaya Yurieff, a Creator Economy Reporter for The Information, joins Alessandro Bogliari, host of the podcast and CEO & Co-Founder of The Influencer Marketing Factory for an episode of The Influence Factor.

The two discuss what it's like to be a creator economy reporter, how to keep up with the ever-evolving industry news, what stands out to a reporter when featuring startups and creators, and so much more!

🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg

🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3csN98L

🎧 Listen on:

Show Notes:

(1:08) - Kaya’s career background

(2:27) - Creator coverage topics

(3:22) - How Kaya prioritizes what news to feature

(5:12) - Morning routine

(7:15) - Do’s and don’ts of outreach pitches

(10:26) - Shift in sharing across social media platforms

(13:47) - Community versus an audience for a creator

(18:38) - Myths revolving around the Creator Economy and Kaya’s role

(21:47) - Initial data on private companies in the Creator Economy

(26:26) - Other resources of interest for Kaya

(28:42) - Untapped markets within the Creator ecosystem

(30:58) - How will platforms tackle burn out

(33:04) - How to get in touch and follow Kaya

  continue reading

80集单集

Artwork
icon分享
 
Manage episode 343122701 series 3286175
内容由The Influencer Marketing Factory提供。所有播客内容(包括剧集、图形和播客描述)均由 The Influencer Marketing Factory 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

This week Kaya Yurieff, a Creator Economy Reporter for The Information, joins Alessandro Bogliari, host of the podcast and CEO & Co-Founder of The Influencer Marketing Factory for an episode of The Influence Factor.

The two discuss what it's like to be a creator economy reporter, how to keep up with the ever-evolving industry news, what stands out to a reporter when featuring startups and creators, and so much more!

🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg

🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3csN98L

🎧 Listen on:

Show Notes:

(1:08) - Kaya’s career background

(2:27) - Creator coverage topics

(3:22) - How Kaya prioritizes what news to feature

(5:12) - Morning routine

(7:15) - Do’s and don’ts of outreach pitches

(10:26) - Shift in sharing across social media platforms

(13:47) - Community versus an audience for a creator

(18:38) - Myths revolving around the Creator Economy and Kaya’s role

(21:47) - Initial data on private companies in the Creator Economy

(26:26) - Other resources of interest for Kaya

(28:42) - Untapped markets within the Creator ecosystem

(30:58) - How will platforms tackle burn out

(33:04) - How to get in touch and follow Kaya

  continue reading

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