The show that helps you maximize your wealth by turning complex financial situations into actionable advice. On Your Money. Your Mission., we answer the questions you’ve been asking about -- financial planning, investing, retirement and everything in between. Whether you’re navigating the complexities of the market or looking for the best ways to save or spend your money, tune in to hear from experienced financial advisors with JFG. Walk away from each episode with savvy tips and financial t ...
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内容由The Influencer Marketing Factory提供。所有播客内容（包括剧集、图形和播客描述）均由 The Influencer Marketing Factory 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Influencers Impact in the B2B Ecosystem w/ Ryan Bares (IBM)
Manage episode 346560580 series 3286175
内容由The Influencer Marketing Factory提供。所有播客内容（包括剧集、图形和播客描述）均由 The Influencer Marketing Factory 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Can B2B brands achieve results by leveraging influencers and creators? This and much more is discussed in this week’s episode! Ryan Bares, Influencer and Advocacy Lead at IBM joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and podcast host.
⚡️ Full Episode https://link.chtbl.com/influencermarketing
🐦 Ryan's Twitter: https://twitter.com/ryanbares
🤳 Ryan's Instagram: https://www.instagram.com/ryan.bares/
🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg
🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3WIY1BL
Show Notes:
(1:24) - Ryan's career background
(4:47) - Partnership trends
(6:33) - B2B influencer marketing
(7:50) - Touchpoints in B2B versus B2C
(10:50) - Platforms of focus for IBM
(13:59) - Identification process of Creators across platforms
(16:34) - Strategy behind repurposing content across platforms
(19:50) - Distinction between influencer and creator
(23:32) - Complexity of identifying thought leaders versus now
(28:11) - Challenge with pay and performance transparency
(30:55) - Celebrities collaborations
(35:24) - B2B influencer discipline
110集单集
分享
Manage episode 346560580 series 3286175
内容由The Influencer Marketing Factory提供。所有播客内容（包括剧集、图形和播客描述）均由 The Influencer Marketing Factory 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Can B2B brands achieve results by leveraging influencers and creators? This and much more is discussed in this week’s episode! Ryan Bares, Influencer and Advocacy Lead at IBM joins Alessandro Bogliari, CEO & Co-Founder of The Influencer Marketing Factory and podcast host.
⚡️ Full Episode https://link.chtbl.com/influencermarketing
🐦 Ryan's Twitter: https://twitter.com/ryanbares
🤳 Ryan's Instagram: https://www.instagram.com/ryan.bares/
🔥 Subscribe to our YouTube channel: https://www.youtube.com/channel/UCH_Vl8-_NWIrZ8aq1cTMaWg
🚀 Start Your Next Influencer Marketing Campaign: https://bit.ly/3WIY1BL
Show Notes:
(1:24) - Ryan's career background
(4:47) - Partnership trends
(6:33) - B2B influencer marketing
(7:50) - Touchpoints in B2B versus B2C
(10:50) - Platforms of focus for IBM
(13:59) - Identification process of Creators across platforms
(16:34) - Strategy behind repurposing content across platforms
(19:50) - Distinction between influencer and creator
(23:32) - Complexity of identifying thought leaders versus now
(28:11) - Challenge with pay and performance transparency
(30:55) - Celebrities collaborations
(35:24) - B2B influencer discipline
110集单集
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类似 The Influence Factor by The Influencer Marketing Factory 的节目
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The Brutal Truth about Sales and Selling - We interview the world's best B2B Enterprise salespeople.
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No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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How can business help solve society’s biggest challenges? Welcome to Series 3 of Take on Tomorrow, the award-winning podcast from PwC that examines the biggest problems facing society and the role business can—and should—play in solving them. This series, we’re welcoming broadcaster and journalist Femi Oke to the show. She joins podcaster and journalist Lizzie O’Leary, and together with industry innovators, tech trailblazers and visionary leaders from around the globe, they’ll explore timely ...
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Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
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continue reading
Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
