463: How To Use Storytelling In Healthcare Marketing To Change Behaviors And Mindsets The NO BULL$H!# Marketing podcast

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Business Dave Mastovich Marketing Entrepreneur Dave S

内容由Dave Mastovich提供。所有播客内容（包括剧集、图形和播客描述）均由 Dave Mastovich 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

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463: How to Use Storytelling in Healthcare Marketing to Change Behaviors and Mindsets

2+ y ago 9:26

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内容由Dave Mastovich提供。所有播客内容（包括剧集、图形和播客描述）均由 Dave Mastovich 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This episode focuses on making the most out of your healthcare marketing by beginning with the end in mind.

Storytelling doesn’t come first in healthcare marketing.

Your marketing strategy does. Start with outlining specific goals you want to achieve based on clearly defined target audiences.

Build your marketing roadmap around what actions you want those target audiences to take. What behaviors and mindsets do you want to change?

Then build your storytelling by, for and about those target audiences in a way that educates and motivates them.

Listen for the No BS nuggets to help you take your healthcare marketing to the next level.

… continue reading

500集单集

#Business #Dave Mastovich #Marketing #Entrepreneur #Dave S

Artwork

463: How to Use Storytelling in Healthcare Marketing to Change Behaviors and Mindsets

The NO BULL$H!# Marketing Podcast

published 2+ y ago

分享

MP3•单集首页

内容由Dave Mastovich提供。所有播客内容（包括剧集、图形和播客描述）均由 Dave Mastovich 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

This episode focuses on making the most out of your healthcare marketing by beginning with the end in mind.

Storytelling doesn’t come first in healthcare marketing.

Your marketing strategy does. Start with outlining specific goals you want to achieve based on clearly defined target audiences.

Build your marketing roadmap around what actions you want those target audiences to take. What behaviors and mindsets do you want to change?

Then build your storytelling by, for and about those target audiences in a way that educates and motivates them.

Listen for the No BS nuggets to help you take your healthcare marketing to the next level.

… continue reading

500集单集

#Business #Dave Mastovich #Marketing #Entrepreneur #Dave S

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