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Episode 10-The E-Commerce Playbook: Expert Tips from Pedro Ramos

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内容由Chaching提供。所有播客内容(包括剧集、图形和播客描述)均由 Chaching 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode of the Payback Pod, Joel Williams, Chief Commercial Officer at ChaChing, dives deep into the world of e-commerce with Pedro Ramos, a highly skilled and experienced marketing professional boasting 15 years in performance media and e-commerce.

Pedro's extensive portfolio includes collaborations with industry giants such as Microsoft, Unilever, Sainsbury’s, Specsavers, SAP, Philips, and Mercedes-Benz. Currently leading e-commerce and media-focused teams at prominent media agencies, Pedro also lends his expertise as a Digital Board Advisor for fashion industry startups.

Key Discussion Points:

Pedro outlines the fundamental elements necessary for a robust e-commerce strategy. The conversation delves into essential metrics for assessing e-commerce performance and mistakes businesses make in their digital marketing efforts. Later, Joel and Pedro explore emerging trends such as live shopping, the rise of influencers, and the integration of new technologies. To wrap up the episode, Pedro shares his top tips for advertisers looking to navigate the challenges and opportunities in 2024

Links and Resources:

Connect with Pedro Ramos on LinkedIn: https://www.linkedin.com/in/pedroramos1987/

Learn more about ChaChing: https://www.chaching.me/

Subscribe & Follow:

Subscribe to the Payback Pod on your favorite podcast platform.

Follow us on social media for updates and exclusive content:

ChaChing For Business on Instagram: https://www.instagram.com/chachingforbusiness?igsh=MTdkdHJmYXc1NjJ2dg==

ChaChing for Business on LinkedIn: https://www.linkedin.com/company/83153863/admin/feed/posts/

Feedback & Questions:

We’d love to hear from you! Send your questions and feedback to yuliya.stancheva@chaching.me

Host: Joel Williams

Producer: Yuliya Stancheva

Guest: Pedro Ramos

  continue reading

14集单集

Artwork
icon分享
 
Manage episode 423165532 series 3565339
内容由Chaching提供。所有播客内容(包括剧集、图形和播客描述)均由 Chaching 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode of the Payback Pod, Joel Williams, Chief Commercial Officer at ChaChing, dives deep into the world of e-commerce with Pedro Ramos, a highly skilled and experienced marketing professional boasting 15 years in performance media and e-commerce.

Pedro's extensive portfolio includes collaborations with industry giants such as Microsoft, Unilever, Sainsbury’s, Specsavers, SAP, Philips, and Mercedes-Benz. Currently leading e-commerce and media-focused teams at prominent media agencies, Pedro also lends his expertise as a Digital Board Advisor for fashion industry startups.

Key Discussion Points:

Pedro outlines the fundamental elements necessary for a robust e-commerce strategy. The conversation delves into essential metrics for assessing e-commerce performance and mistakes businesses make in their digital marketing efforts. Later, Joel and Pedro explore emerging trends such as live shopping, the rise of influencers, and the integration of new technologies. To wrap up the episode, Pedro shares his top tips for advertisers looking to navigate the challenges and opportunities in 2024

Links and Resources:

Connect with Pedro Ramos on LinkedIn: https://www.linkedin.com/in/pedroramos1987/

Learn more about ChaChing: https://www.chaching.me/

Subscribe & Follow:

Subscribe to the Payback Pod on your favorite podcast platform.

Follow us on social media for updates and exclusive content:

ChaChing For Business on Instagram: https://www.instagram.com/chachingforbusiness?igsh=MTdkdHJmYXc1NjJ2dg==

ChaChing for Business on LinkedIn: https://www.linkedin.com/company/83153863/admin/feed/posts/

Feedback & Questions:

We’d love to hear from you! Send your questions and feedback to yuliya.stancheva@chaching.me

Host: Joel Williams

Producer: Yuliya Stancheva

Guest: Pedro Ramos

  continue reading

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