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How to Manage the Diderot Effect
Manage episode 390398530 series 2864318
内容由Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge提供。所有播客内容（包括剧集、图形和播客描述）均由 Colin Jeffries & Paul Frodge, Colin Jeffries, and Paul Frodge 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
On this episode of the Rethink Marketing Podcast, Colin Jeffries and Paul Frodge discuss the needs and wants behind marketing and sales software upgrades. If we switch project management tools, do we need a new Digital Asset Manager? How does a new CRM impact our email tool? When we upgrade one system, do we really need to upgrade another? What are the opportunity costs for staying put?
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