The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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How To Build Momentum (And Get Buy-in) with Benyamin Elias
Manage episode 286970818 series 2891557
内容由Stewart Hillhouse提供。所有播客内容(包括剧集、图形和播客描述)均由 Stewart Hillhouse 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
The best content marketers understand two things: how their work affects the business and how to get someone's attention. Benyamin Elias joins Stewart Hillhouse on Top Of Mind to explore how you can use momentum to make a dramatic effect on your business and to get the attention of the right people. On this episode of Top Of Mind, Benyamin and Stewart discuss: • What People Really Mean When They Say ROI (Return On Investment) • The Best Way To Get Buy-In For Your Big Idea • How The Content Marketing Landscape Will Look In The Future • And So Much More Benyamin Elias is the Director Of Content Marketing at ActiveCampaign and a writer. Twitter: https://twitter.com/BenyaminElias LinkedIn: https://www.linkedin.com/in/benyamin-elias-5b1b0396/ ActiveCampaign: https://www.activecampaign.com/
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79集单集
Manage episode 286970818 series 2891557
内容由Stewart Hillhouse提供。所有播客内容(包括剧集、图形和播客描述)均由 Stewart Hillhouse 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
The best content marketers understand two things: how their work affects the business and how to get someone's attention. Benyamin Elias joins Stewart Hillhouse on Top Of Mind to explore how you can use momentum to make a dramatic effect on your business and to get the attention of the right people. On this episode of Top Of Mind, Benyamin and Stewart discuss: • What People Really Mean When They Say ROI (Return On Investment) • The Best Way To Get Buy-In For Your Big Idea • How The Content Marketing Landscape Will Look In The Future • And So Much More Benyamin Elias is the Director Of Content Marketing at ActiveCampaign and a writer. Twitter: https://twitter.com/BenyaminElias LinkedIn: https://www.linkedin.com/in/benyamin-elias-5b1b0396/ ActiveCampaign: https://www.activecampaign.com/
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79集单集
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