Artwork

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Billboards Are Always in Bloom

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Manage episode 362612537 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Billboards are one of the biggest creative challenges in the marketing world.

They need to be seven words or less.

They need to contain an idea.

And they need to communicate quickly as people speed by.

This week on Under The Influence, we look at the most creative billboards from around the world.

We’ll talk about a car maker that used tiny billboards to get inside their competitor’s vehicles.

How one airline used a billboard that could detect planes passing overhead.

And we’ll tell you the hilarious story of a billboard stunt gone wrong that involves a giant… muffin.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

339集单集

Artwork
icon分享
 
Manage episode 362612537 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Billboards are one of the biggest creative challenges in the marketing world.

They need to be seven words or less.

They need to contain an idea.

And they need to communicate quickly as people speed by.

This week on Under The Influence, we look at the most creative billboards from around the world.

We’ll talk about a car maker that used tiny billboards to get inside their competitor’s vehicles.

How one airline used a billboard that could detect planes passing overhead.

And we’ll tell you the hilarious story of a billboard stunt gone wrong that involves a giant… muffin.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

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