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Terry talks with a Cannabis Producer

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Manage episode 399384391 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Recently, we produced an episode on cannabis marketing. With cannabis legalization, it’s a brand-new, challenging marketing category.


As a result of that episode, I asked the Ontario Cannabis Store to introduce me to an actual cannabis producer.


I wanted to know how a cannabis producer becomes licensed, how a craft cannabis company competes with the big companies, and how a small cannabis company markets its products in such a highly regulated category.


In this bonus episode, I talk to Wallace McDonald-Rogers. He is the founder of Primeau Craft Cannabis.


I think you’ll find his answers very interesting - and some of them are surprising.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

338集单集

Artwork
icon分享
 
Manage episode 399384391 series 2434990
内容由Apostrophe Podcast Network提供。所有播客内容(包括剧集、图形和播客描述)均由 Apostrophe Podcast Network 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Recently, we produced an episode on cannabis marketing. With cannabis legalization, it’s a brand-new, challenging marketing category.


As a result of that episode, I asked the Ontario Cannabis Store to introduce me to an actual cannabis producer.


I wanted to know how a cannabis producer becomes licensed, how a craft cannabis company competes with the big companies, and how a small cannabis company markets its products in such a highly regulated category.


In this bonus episode, I talk to Wallace McDonald-Rogers. He is the founder of Primeau Craft Cannabis.


I think you’ll find his answers very interesting - and some of them are surprising.



Hosted on Acast. See acast.com/privacy for more information.

  continue reading

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