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内容由Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt提供。所有播客内容(包括剧集、图形和播客描述)均由 Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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179: Side gig scrutiny, new FTC guidance, Threads

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Manage episode 371743023 series 2286413
内容由Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt提供。所有播客内容(包括剧集、图形和播客描述)均由 Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

We discuss how going against the grain in social media starts with taking a data-driven approach. We also chat about what early-adopter brands are doing with Threads and how you should be thinking about it from a strategy perspective. Plus, is there any problem with having a side gig? The impact of the FTC's recent updates to its Endorsement Guides, and more!

WHAT DO YOU THINK?

We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.

Send us a message

Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com.

SPONSOR

Brandpoint

EPISODE SUMMARY

Tracking dark social

Do a deep dive in your social media data

Spotlight: Brand lessons from Barbie

The FTC's updated Endorsement Guides

Threads takes on Twitter

Closing: Are side gigs ok?

ARTICLES AND LINKS

Dark Social in 2023: Here’s why (and how) you should track it

How to be effective on social media - 5 things we learned from a data deep dive

Your brand is Barbie

Federal Trade Commission announces updated advertising guides to combat deceptive reviews and endorsements

FTC publishes updated Endorsement Guides and proposed rule banning fake reviews

Threads 101: A strategy guide for brands

A comparative analysis: Twitter vs. Threads in terms of interactions

How do you feel about your team members or colleagues having "side gigs"?

FOLLOW HANSON AND HUNT

Show page - HansonandHunt.com

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MARKETING PODCAST NETWORK

Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

191集单集

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icon分享
 
Manage episode 371743023 series 2286413
内容由Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt提供。所有播客内容(包括剧集、图形和播客描述)均由 Arik Hanson and Kevin Hunt, Arik Hanson, and Kevin Hunt 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

We discuss how going against the grain in social media starts with taking a data-driven approach. We also chat about what early-adopter brands are doing with Threads and how you should be thinking about it from a strategy perspective. Plus, is there any problem with having a side gig? The impact of the FTC's recent updates to its Endorsement Guides, and more!

WHAT DO YOU THINK?

We want to hear from you! Contact us with your comment about the topics we talk about in this episode. Or, are you looking for advice on some aspect of your communications or marketing work? Ask away! We may include your comment or question on next month's show.

Send us a message

Record an audio comment or question, click the microphone at the bottom of HansonandHunt.com.

SPONSOR

Brandpoint

EPISODE SUMMARY

Tracking dark social

Do a deep dive in your social media data

Spotlight: Brand lessons from Barbie

The FTC's updated Endorsement Guides

Threads takes on Twitter

Closing: Are side gigs ok?

ARTICLES AND LINKS

Dark Social in 2023: Here’s why (and how) you should track it

How to be effective on social media - 5 things we learned from a data deep dive

Your brand is Barbie

Federal Trade Commission announces updated advertising guides to combat deceptive reviews and endorsements

FTC publishes updated Endorsement Guides and proposed rule banning fake reviews

Threads 101: A strategy guide for brands

A comparative analysis: Twitter vs. Threads in terms of interactions

How do you feel about your team members or colleagues having "side gigs"?

FOLLOW HANSON AND HUNT

Show page - HansonandHunt.com

Apple Podcasts

Spotify

Google Podcasts

RSS feed

SIGN UP FOR ARIK'S WEEKLY NEWSLETTER

Subscribe

MARKETING PODCAST NETWORK

Hanson & Hunt is part of the Marketing Podcast Network, a community of like-minded podcasters in collaboration to offer advertisers a more effective and efficient way to reach prospective customers. Learn more at MarketingPodcasts.net.

Learn more about your ad choices. Visit megaphone.fm/adchoices

  continue reading

191集单集

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