The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton

Shelf Life: Expert Voices from the Consumer Goods Industry

#MBA #Business #Alloy.ai #Retail #Ecommerce #Supply Chain #Sales #And Consumergoods #CPG #Data

18:09

HR is no longer just about managing people—it’s about shaping the future of work. Jens Baier, BCG’s HR transformation expert, discusses how AI and shifting employee expectations are forcing companies to rethink talent strategies. From re-recruiting to upskilling employees, HR must adapt to a rapidly changing landscape. Learn More: Jens Baier: https://on.bcg.com/41ca7Gv BCG on People Strategy: https://on.bcg.com/3QtAjro Decoding Global Talent: https://on.bcg.com/4gUC4IT…

大约1年之前 34:46

MP3•单集首页

The implementation of a robust sales and operations planning process is pivotal for successful startup growth, promoting transparency and accountability
AI holds the promise to revolutionize planning and analysis, offering a glimpse into future consumer products industry advancements
F.I.O - Figure It Out: champion a proactive work culture and encourage your team to embrace challenges with an innovative spirit

章节

1. The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton (00:00:00)

2. Startup Growth Trajectory and Skills (00:00:02)

3. Innovate for Success With Customer Feedback (00:09:01)

4. Forecasting and Planning in Supply Chain (00:21:10)

5. The Future of AI in Planning (00:29:37)

16集单集

Shelf Life: Expert Voices from the Consumer Goods Industry

The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton

Shelf Life: Expert Voices from the Consumer Goods Industry

published 大约1年之前

MP3•单集首页

The implementation of a robust sales and operations planning process is pivotal for successful startup growth, promoting transparency and accountability
AI holds the promise to revolutionize planning and analysis, offering a glimpse into future consumer products industry advancements
F.I.O - Figure It Out: champion a proactive work culture and encourage your team to embrace challenges with an innovative spirit

章节

1. The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton (00:00:00)

2. Startup Growth Trajectory and Skills (00:00:02)

3. Innovate for Success With Customer Feedback (00:09:01)

4. Forecasting and Planning in Supply Chain (00:21:10)

5. The Future of AI in Planning (00:29:37)

16集单集

#MBA #Business #Alloy.ai #Retail #Ecommerce #Supply Chain #Sales #And Consumergoods #CPG #Data

Kaikki jaksot

Shelf Life: Expert Voices from the Consumer Goods Industry

1
The Rising Cost of Data: Retailers Charging Suppliers for POS Data with Joel Beal, CEO of Alloy AI 17:33

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17:33

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Shelf Life: Expert Voices from the Consumer Goods Industry

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25:49

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
Why Data Normalization Costs Consumer Brands Millions in Sales 48:33

21 weeks之前48:33

48:33

In this episode, we dive deep into the complexities of data management within the consumer goods industry, focusing on how brands can achieve a comprehensive view of their business by connecting data across a multitude of retail, e-commerce, and supply chain partners. Hosted by Abby Carruthers, Product Manager at Alloy.ai, the discussion features insights from Manfred Reiche, a subject matter expert in CPG data, and Matthew Nyhus, engineering team lead at Alloy.ai. Together, they break down challenges and solutions related to data normalization—a crucial process for standardizing data from various sources to ensure consistency and comparability. From understanding product and location data normalization to tackling the intricacies of time and metric alignment, this episode explores how brands can transform their disparate data into actionable insights that drive sales growth and operational efficiency. In this episode, you’ll learn about: Data normalization is critical for consumer brands to standardize data from various sources, such as retailers, e-commerce platforms, and supply chain partners, into a common language Integrating and managing data from multiple sources involves significant technical and operational challenges, specialized systems can automatically manage these hurdles Don’t shy away from the complexities of data normalization - seeking help and leveraging the expertise of others can save significant time and resources while ensuring accurate and actionable insights Jump into the conversation: (00:00) Introduction to Manfred and Matthew (06:05) Using multiple retailers, integrate data sources for consumer insights (09:55) Technology, people, and processes in master data management for product distribution (14:47) Matching products from different sources for rich information visibility (19:21) Consistency in managing changing product data (21:59) Supply chain management with flexible, tailored database design (25:24) How automation can reduce workload by 95% for all your teams (29:45) Knowing servicing locations and translating insights for internal teams (31:38) Distinguishing between brick-and-mortar and e-commerce sales (34:17) Understanding net sales across channels, including returns and tax (40:13) Backend stores metric values (44:02) Retail data analysis pitfalls (47:17) Being cautious with IT assumptions…

Shelf Life: Expert Voices from the Consumer Goods Industry

1
Summer 2024: State of Retail and Consumer Demand 15:54

37 weeks之前15:54

15:54

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
The Key to Retailer-Supplier Collaboration with Peter Smith 41:15

39 weeks之前41:15

41:15

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
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42 weeks之前31:58

31:58

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
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25:46

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
The Mindset and Tactics that Drive Growth for Consumer Brand Startups with Ember's Zach Horton 34:46

46 weeks之前34:46

34:46

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
Why timing can make or break your brand's Easter sales 16:13

49 weeks之前16:13

16:13

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
How to Grow Your Sales at Walmart with Bill Sinacore, VP of National Accounts at PlayMonster 22:44

1 year之前22:44

22:44

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
The State of Ecommerce Going into 2024 with Matt Bergum, Country Business Director for Canada at Bosch 28:01

1 year之前28:01

28:01

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Shelf Life: Expert Voices from the Consumer Goods Industry

1
What Black Friday Sales Say About Consumer Spending This Holiday Season with Joel Beal, CEO of Alloy.ai 11:12

1 year之前11:12

11:12

This week's special bonus episode dives into the into Black Friday, consumer spending, and the state of the economy. Our guest, Joel Beal, CEO of Alloy.ai and economist, provides a unique perspective on the early numbers and what they mean for the larger economy. We delve into: The preliminary numbers that are emerging post-Black Friday, attempting to decode consumer behavior and market trends The possibility of deflation How sales are breaking down in terms of in-store vs. ecommerce Tune in to this episode of Shelf Life, and get a comprehensive understanding of current economic trends, their impact on consumer spending, and their potential implications for the future.…

Shelf Life: Expert Voices from the Consumer Goods Industry

1
Using Data to Drive Sales, Supply Chain and Product Decisions with USAOpoly's Eric Richardson 41:40

1 year之前41:40

41:40

In this episode we get in-depth on the topic of data-driven decision making with Eric Richardson, Manager of Forecasting and Data Analytics at leading board game company USAopoly. As a data expert, Eric shares how consumer brands can harness data without extensive resources, how to bring and present data to retail buyers to influence replenishment and how to recognize and utilize sudden surges in consumer demand. This episode explores: Specific ways to use and present sales, supply chain and forecasting data in conversations with retail buyers How to spot consumer trends in the data and respond quickly Ways AI might change the supply chain space How USAOpoly and the board game industry is thinking about manufacturing in China vs. domestically Throughout our conversation, Eric emphasizes, not just the importance of data, but also the art of presenting it in a way that is easily understandable to all stakeholders — both inside and outside of the company. You won't want to miss Eric's advice and perspective on using in data analytics in the consumer goods industry.…

Shelf Life: Expert Voices from the Consumer Goods Industry

1
Modernizing Your Supply Chain is Faster and Less Expensive Than You Thought with Professor David Simchi-Levi from MIT 44:46

1 year之前44:46

44:46

We sit down with world-renowned supply chain guru, Professor David Simchi-Levi. This MIT professor and head of the MIT Data Science Lab, shares his insights on supply chain digitization and delivering on the promise of increased forecast accuracy while reducing risks. It's a transformative discussion on how you, with a moderate financial investment, can swiftly digitize your supply chain while reaping the rewards. Our discussion touches on: How a unified view of demand and segmentation can allow you to craft bespoke supply chain strategies for different products, channels, and markets. The fusion of analytics, data, and algorithms with intuition, experience, and domain knowledge. The pioneering work done by the MIT Data Science Lab on supply chain resiliency and how giants like Ford Motor Company leveraged this technology. We're not just talking theories. We dive straight into how supply chain management can be optimized using smart S&OP and smart execution. Learn We share real-life examples of how a consumer-packaged goods manufacturing company used data sources to predict retail orders, making concepts easy to grasp and apply in your own businesses. In this discussion we reference: Harvard Business Review article by David Simchi-Levi, A Simpler Way to Modernize Your Supply Chain The MIT Data Science Lab…

Shelf Life: Expert Voices from the Consumer Goods Industry

1
Navigating Trends, Retail Partnerships and New Product Launches with Vitaliy Simonian, VP of Finance at Dr. Dennis Gross Skincare 28:41

1 year之前28:41