最佳Cooking Expert播客 (2024)

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How to start your own bakery business 9:47

3+ y ago9:47

9:47

I am here explaining to you first step you need start bakery business follow me on Instagram: @adamschihab --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schihab/message

1
Adding Empathy into the PAS Formula 13:07

3+ y ago13:07

13:07

If you've written any type of sales page or ad copy, you're probably familiar with the PAS Copywriting Formula: Problem-Agitation-Solution. Here's why you're better served revamping the PAS formula and what to use instead for writing copy, content, and your overall messaging approach as a speaker, coach, or consultant. In this episode of Copy & Con…

1
Rui Principe explain about his company 2:58

3+ y ago2:58

2:58

Rui Principe CEO of Street Shaker the company focusing on developing and training Hospitality professional Briefly, I had the privilege of meeting him today in our restaurant, we got little time for him on the show, and more insight into his work we will have him again. --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schih…

1
4 Lies Every Invisible Expert Must Reject to Grow Their Business 12:06

3+ y ago12:06

12:06

You're talented, experienced in your industry, and ready to help change lives... but you're an invisible expert for a reason. There are four deadly lies that are keeping you from growing your business - and if you reject these lies and replace them with truth, you will start going from invisible expert to can't-miss expert in your industry. In this…

1
For chefs and cook 9:23

3+ y ago9:23

9:23

Many candidates make mistake when they look for work here is why I have explained --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schihab/message

1
Motivations tips - How to stay positive 23:49

3+ y ago23:49

23:49

I really want to give you piece of a advice an inspiration How to stay positive during this pandemic time, if you like this podcast please leave me a comment and God bless your all. Yours truly, Chef Adam Schihab https://www.instagram.com/adamschihab http://schihab.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schih…

1
How to make perfect croissant 23:55

3+ y ago23:55

23:55

Is lactic butter good for baking? Most lactic butter has a creamy texture. Look for above 80% fat. Fat-containing butter is generally good for baking brioche, cookies, muffins, and brownies. --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schihab/message

1
Explaining step of perfect croissant 0:44

3+ y ago0:44

0:44

Often people asked me how what are the secret of making good quality croissant here I am explaining more dept details --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schihab/message

1
How to make french Macarons with Chef Adam Schihab 8:00

3+ y ago8:00

8:00

Hi Guy! Podcast with Chef Adam schihab 101 - How to make french macarons --- Send in a voice message: https://podcasters.spotify.com/pod/show/adam-schihab/message

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What Every Business Coach Needs to Attract and Close More Clients | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:00

4y ago11:00

11:00

"I'm just not seeing the results I want to see in my coaching business. What am I missing?" After working with over 1,100 coaches and consultants one-on-one since 2017, these four components are crucial for any coaching business if you want to attract and close more clients. In this episode of Copy & Content, you will learn: Why it's not always abo…

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Creating New Content Vs. Repurposing Content? | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 13:37

4y ago13:37

13:37

Is it better to create brand-new content as much as possible or focus on repurposing existing content? It depends on your industry, how developed your content ecosystem is, and where you're wanting to go with your message as an industry expert. In this episode of Copy & Content, you will learn: Why any aspiring thought leader needs to create 'corne…

1
Market Pathway Mapping for Coaches | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 20:47

4y ago20:47

20:47

One of the best investments any coach can make is in developing their customer journey map. We call this your Market Pathway, a seven-stage process for attracting, engaging, and signing on the right coaching clients who you know you can serve the best. This concept of mapping out a Customer Journey was first mastered by Ron Zemke and Chip Bell many…

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The #1 Way for Coaches to Create a Step-by-Step Proprietary Process | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 12:45

4y ago12:45

12:45

"So, where are we going with this coaching program?" For many coaches, that question is enough to stop them in their tracks. Not you though, no, you have a great proprietary process that's documented and defined so your coaching client and prospects know exactly what to expect and where they are in the process. So, how do you build that proprietary…

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How to Niche Your Message as an Industry Expert | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 14:35

4y ago14:35

14:35

Choosing your target market (your 'niche') is one of the fastest ways to start growing your business as an industry expert, but how do you align your new message with your niche? In this episode of Copy & Content, you will learn: Four key steps for niching down your message to connect with the right niche market for your business. How to focus on t…

1
Top Places to Find Podcast Guest Opportunities | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:26

4y ago11:26

11:26

Growing your business through podcast guest opportunities gives you the flexibility and reach you need from anywhere at any time. The challenge is finding the right podcast guest openings that align with your message. In this episode of Copy & Content, you will learn: The top three podcast directories for finding podcast guest openings How to lever…

1
Best Way to Pitch Yourself as a Podcast Guest | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:49

4y ago11:49

11:49

Being a great guest on podcasts is one of the fastest ways to grow your business and impact as an industry expert. So, how do you get on more podcasts? What's the right way to pitch yourself as a podcast guest? ---- Are you a speaker, coach, or industry expert who's ready to get better results with your business? Jon Cook has worked with over 1,100…

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How to Pick Your Speaker Topics | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:18

4y ago11:18

11:18

Whether you're creating a new webinar, creating a new training series, or wanting to speak at more events, having a great talk title, description, and takeaways is crucial. Here is the best approach to creating an irresistible talk topic, description, and takeaways that will catch anyone's eye. ---- Are you a speaker, coach, or industry expert who'…

1
How to Ask to be a Guest on Podcasts | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:37

4y ago11:37

11:37

One of the fastest ways to grow your business as an industry expert is by being a guest on relevant, growing podcasts. So, how do you get to be a guest on a podcast? Where do you start? How do you find great podcasts that align with your business and also have the right audience for you? ---- Are you a speaker, coach, or industry expert who's ready…

1
Fastest Way to Create Great Content as a Coach | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 13:26

4y ago13:26

13:26

Two of the worst enemies to a coach's marketing are lousy content and unpublished content. What's the fastest way to create great content as a coach without sacrificing quality heading into 2021? Jon Cook shares what he's learned from working with 1,100 coaches and consultants one-on-one since 2017 and writing almost three million words of content.…

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Is Blogging or Video Better for Building Your Business in 2021? | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 12:54

4y ago12:54

12:54

"Blogging is dead!" "Videos are oversaturating the market" There are so many opinions about whether blogs or videos are better for building your business. How do you know whether blogging or video is better for growing your business in 2021? In this episode of Copy & Content, Jon Cook, founder of Keynote Content, shows you how to know whether blogg…

1
The Best Way to Start Blogging in 2021 - Even If You Hate Writing | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 14:56

4y ago14:56

14:56

Yes, blogging is still one of the most effective marketing tactics for growing your business as an industry expert. Where do you get started though? What's the best way to start your blog in 2021? Learn the exact steps you need to launch and grow your blog in 2021 and beyond. ---- Are you a speaker, coach, or industry expert who's ready to get bett…

1
The Best Copywriting Formula to Use In 2021 | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 12:44

4y ago12:44

12:44

After generating millions of dollars in sales for clients working with over 1,100 coaches and consultants one-on-one, this is the best, most effective copywriting framework I use for sales pages and website copy. It is the #1 formula I'm using to write any type of copy heading into 2021. ---- Are you a speaker, coach, or industry expert who's ready…

1
What Every Heart-Based Entrepreneur Needs to Make a Meaningful Impact | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 13:38

4y ago13:38

13:38

The group most likely to change the world are heart-driven entrepreneurs. And yet, it's not enough to simply say "Your message matters." What you need is to know how to leverage that message in the right context to maximize your impact as an industry expert. In this video Jon Cook, founder of Keynote Content, #1 international bestselling author, an…

1
Making the Second Pivot with Your Message Heading into 2021 | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 14:42

4y ago14:42

14:42

When COVID-19 disrupted the entire speaking and coaching industries in March 2020, one key word was "pivot". Now that we're starting into 2021, it's time to make the second pivot with your message. What changes do you need to make? Where is your audience needing you to show up more that's different than your first pivot? ---- Are you a speaker, coa…

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Creating Great Last-Minute Holiday Content for 2020 Even If You Have Zero Ideas and No Content Already Made | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:47

4y ago11:47

11:47

So you want to create great content for the holidays? It is about a couple of weeks before Thanksgiving. You're saying, "I don't know, I haven't created any holiday-themed content. I don't have any ideas. I didn't know where to start." What I'm going to show you today is how to create great last-minute holiday-themed content, even if you have zero …

1
The 3 Types of Empathy Your Audience Needs Now More Than Ever | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 15:33

4y ago15:33

15:33

Hey, it's Jon Cook with Keynote Content. I wanted to connect with you today because specifically when you look around the world with COVID-19, it's disrupted virtually every industry in the world. And then with the recent U.S. Elections, and there's still some uncertainty about kind of the fallout from that, what that might mean from a change stand…

1
How to Create a Podcast One Sheet That Will Get You Booked On More Podcasts | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content. 11:47

4y ago11:47

11:47

So you want to get booked on more podcasts, but you say, how do I put together the right podcast info sheet or a one sheet? What is a podcast one sheet? Well, I'm going to show you how to create a best podcast one sheet that will get you booked on virtually any podcasts you actually want to be on. So we're going to jump in with the first little det…

1
How to Be the Best Podcast Guest Ever | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 12:37

4y ago12:37

12:37

So you want to be the best podcast guest ever. How do you make that happen? What do you need to do ahead of time? What do you need to do during the podcast? And even what do you need to do after the podcast to make that a reality? My name is Jon Cook. I'm the founder of Keynote Content. I am the creator of the Expert Message Method, a number one in…

1
Top 5 Lessons I Learned from Presenting on Virtual Summits | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 13:46

4y ago13:46

13:46

It's Jon Cook with Keynote Content. Thank you so much for connecting with me today. I want to talk with you about virtual summits. Now of course, with COVID-19 disrupting so many in-person events and we're still quite aways away from seeing more in-person events coming back, a lot of questions I hear from clients of ours, who are speakers, are sayi…

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How to Ethically Activate Endorphins Through Your Marketing Message | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 13:30

4y ago13:30

13:30

Hey, it's Jon Cook with Keynote Content. Thanks so much for joining me. We are in the last of the four-part series we've been doing, talking about neuroscience, talking about specifically the four main chemicals inside your brain, inside your audience's brain that you want to be able to activate, and then connect on that activation with your produc…

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How to Ethically Activate Serotonin Through Your Marketing Message | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 12:27

4y ago12:27

12:27

Hey, it's Jon Cook with Keynote Content. Thanks so much for connecting with me today. I want to connect with you about the four main chemicals inside our brain. We have dopamine, oxytocin, serotonin, and endorphins. Not just the main chemicals but the main happy chemicals... The chemicals that your audience wants to experience through your products…

1
How to Leverage Virtual Summits to Grow Your Audience With Mark Wade | Copy & Content with Jon Cook, Presented by Keynote Content 44:04

4y ago44:04

44:04

Sign up for Summit Talks with Mark Wade to catch my session on "Neurempathy: Why Your Audience Craves a No-Bulls*** Perspective from Someone Who's Been In Their Shoes". We're giving away a Summit Pass for Summit Talks (valued at $70). You need to sign up for Summit Talks and screenshot me a copy of your registration and I will choose one person to …

1
How to Ethically Activate Oxytocin Through Your Marketing Message | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 12:30

4y ago12:30

12:30

It's Jon Cook with Keynote Content. Thanks so much for joining me. Last time I connected with you, I talked about the first of the four happy chemicals that our brains have, dopamine. We have the four main brain chemicals, dopamine, oxytocin, serotonin, endorphins. What it is, I spent the last four years spending a little over 11,000 hours, investi…

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How to Ethically Activate Dopamine Through Your Marketing Message | The Copy & Content Podcast with Jon Cook. Presented by Keynote Content 14:24

4y ago14:24

14:24

Hey, it's Jon Cook with Keynote Content, thank you so much for joining me for today. What I want to walk you through is the understanding of how our brain is wired for four main chemicals, dopamine, oxytocin, serotonin and endorphins. Those are four chemicals that some people refer to as the happy chemicals, or the upbeat, positive chemicals in our…

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Ditch Your Mission Statement. Do This Instead. | The Copy & Content Podcast with Jon Cook presented by Keynote Content 12:39

4y ago12:39

12:39

Hey, it's Jon Cook with Keynote Content. Thank you so much for joining me. For today, we're going to talk about mission statements. And frankly, I think you should just ditch whatever mission statement that you have, even if you say, "I really like it. I worked so hard on it." Hear me out here. I believe that mission statements are basically bingo …

1
Why You Need a Start Here Page on Your Website | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 12:46

4y ago12:46

12:46

Hey, it's Jon Cook with Keynote Content, thank you so much for joining me today. As I talk with different coaches, speakers, industry experts, they're saying, "I have my website, I put it together but my traffic goes to all these different pages. Whether it's going to blog articles, whether it's going to a lead magnet, whether it's going to the abo…

1
How to Align Your Messaging with the Right Prospects for Optimal Fit | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 13:28

4y ago13:28

13:28

Hey, it's Jon Cook with Keynote Content. Thank you so much for joining me today. While you're watching this, as you're listening to this, what I would love for you to do is hit the subscribe button. You can connect and catch up with content as I share it each week. And today, I want to talk about how to align your messaging, how to align the way th…

1
The 5 Levels of Content Ideas (And How to Know Which Types of Content to Create With Each Level) | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 15:24

4+ y ago15:24

15:24

Hey, it's Jon Cook with Keynote Content. I'm so excited to be sharing this idea with you today. I was talking with a client earlier this week about, you come up with an idea, you have a concept, you have a question, you have an Aha moment while you're working with your clients. You're putting together some content you say, "But, I don't know what t…

1
How to Get More Clients Through Your About Page | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 11:00

4+ y ago11:00

11:00

Hey, it's Jon Cook with Keynote Content. And I want to talk to you today about probably the most undervalued page on your website. It's not your homepage, it's not your sales page, it's not your services pages, it's not even any of the pages about contact or lead generation. It is your about page. It is arguably the most underappreciated, undervalu…

1
How to Write Better Blog Posts In Less Time (Even If You Hate Writing) | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 16:58

4+ y ago16:58

16:58

Hey, it's Jon Cook with Keynote Content. Today, we're going to focus on a topic that I think is very unexpected, especially here in 2020 and coming into 2021. A lot of people were saying, "I want to start a blog. I want to write blog content for my audience." I'm going, "Wait a second, didn't the blogging go the way of the Dodo? We have videos. We …

1
How to Write a Speaker Bio that Doesn't Suck | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 12:34

4+ y ago12:34

12:34

Hey, it's Jon Cook with Keynote Content. Thanks so much for joining me today. One of the key challenges I hear from so many different speakers is, "Jon, I have an amazing speaking opportunity that I'd love to be a part of, but I don't want to send my speaking info because frankly my speaker bio sucks. It is boring, it is putting people to sleep jus…

1
What's the Best Way to Improve the Quality of My Online Content? | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 13:13

4+ y ago13:13

13:13

Hey, it's Jon Cook with Keynote Content. Today, we're going to talk about what are the ways to improve the quality of your online content, specifically as a speaker, as a coach, as a podcaster, YouTuber, or as some type of industry expert, whatever you're doing to put out great content in the world, how do you make sure that the quality that conten…

1
Navigating the 3 Speed Levels of Prospective Buyers | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 16:54

4+ y ago16:54

16:54

Hey, it's Jon Cook with Keynote Content. Thanks for joining me again, as we look at the three lanes of buyers action, whether you are a coach who's selling a program, whether you are a course creator, who's selling a digital course or community, whether you have some type of done-for-you service, you have a workshop, you have training, something th…

1
Best Online Referral Sources for Coaches and Consultants In 2020 | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 13:54

4+ y ago13:54

13:54

What we've seen over the last several months is that there's been a big shift, a big disruption, of course, in the coaching and consulting industries because of COVID-19, because of this global pandemic. What I want to walk you through today is here are the ways to get online referrals and what are the best online sources for getting referrals, spe…

1
Conversational Marketing Is Replacing Traditional Inbound Marketing | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 13:33

4+ y ago13:33

13:33

As we look at the landscape of marketing, a big question is “How do we make that transition to where our audience knows we are more engaged, more in tune with where they need us to be so we can serve them better than ever before?" Now, I read an article "The Ultimate Guide to Conversational Marketing (+Examples)" that came out yesterday on WPForms …

1
How Do I Choose the Right Audience for Your Message as a Speaker, Coach, or Expert? | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 14:26

4+ y ago14:26

14:26

After working with over 1,100 coaches and consultants and more than 800 speakers since 2016, one of the top challenges I hear is "How do I pick the right audience to serve?" How do I make sure that I connect with the right audience, I understand, that I even know that this is an audience that I'm excited to serve with my message?" So, giving you a …

1
How to Overcome Buyer Objections Through Your Sales Copy | The Copy & Content Podcast with Jon Cook, presented by Keynote Content 13:53

4+ y ago13:53

13:53

One of the biggest problems that I'm hearing from different people as we go through this COVID-19 crisis is that there's this question of, how do I overcome buyers' objections? I have an amazing offer or I think I have a good offer, but I'm not sure if it's the right offer for my audience. How do I know what my audience might potentially object to,…

1
What's the Best Way to Monetize Your Expertise As a Consultant or Coach During a Recession? | The Copy & Content Podcast with Jon Cook, presented by Keynote Content 12:50

4+ y ago12:50

12:50

So much of our audience involves coaches and consultants, people who are trainers or experts that speak into these different businesses, that speak into these different conversations. And during this COVID-19 crisis, it also has kind of kickstarted this recession, at least here in the United States. And so what I'd like to do is I like to share wit…

1
What's the Most Effective Way to Pivot My Message and Content During a Crisis? | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 10:32

4+ y ago10:32

10:32

Hey, it's Jon Cook here with Keynote Content. So great to be able to connect with you and talk through a topic that I think is very important for a lot of different businesses, a lot of different people. Whether you're a speaker, coach, an expert, you're a thought leader, you're a trainer, you're hearing, “You've got to pivot! You've got to pivot, …

1
What’s the Best Type of Lead Magnet to Create During a Recession? | The Copy & Content Podcast with Jon Cook, Presented by Keynote Content 14:54

4+ y ago14:54

14:54

All signs seem to point towards some type of economic downturn, if not a full recession in the U.S. and across many parts of the world. One of the biggest questions I keep hearing from different clients is, “What’s the best type of lead magnet to create during a recession?” More specifically, how do I stay on the forefront of different people insid…

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