The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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内容由Chloë Thomas提供。所有播客内容（包括剧集、图形和播客描述）均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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How TA DAAN Blends Content and Commerce for Artisanal Growth & Success
Manage episode 415153154 series 79607
内容由Chloë Thomas提供。所有播客内容（包括剧集、图形和播客描述）均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Costanza Tomba is a co-founder and CPO (Chief Product Officer) at TA-DAAN, a brand founded in 2020 as a destination for craftsmanship, creativity, and sustainability, selling contemporary craftsmanship across homes, gifts, accessories, and jewellery.
Their community is over 200,000 followers, and a network of over 5,000 artisans across Europe creating the products. TA-DAAN fully launched on Shopify in 2023 and in the first year achieved sales of over EURO 500,000 and is currently growing 30% every month.
Hit PLAY to hear:
- How TA-DAAN leveraged content as a foundation for eCommerce
- The role of community engagement and feedback
- What the TA-DAAN team looks like today
- Why they decided to go the crowdfunding route
- Key marketing methods utilized by TA-DAAN
Key timestamps to dive straight in:
[04:12] Evolution from showcasing to facilitating commerce for artisans.
[08:56] Strong alignment and connection in founding team.
[09:55] Business grew from 4 to 17 people.
[14:40] Testing operational activities before crowdfunding decision.
[18:38] Pop-ups engage with people, build brand.
[20:19] Listen to Costanza’s Top Tips!
Full episode notes here: https://ecmp.info/488
Contact SHOPLINE >>> https://ecmp.info/shopline
Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits
Get all the links and resources we mention & join our email list at https://ecmp.info
Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://ecmp.info/sponsor
Checkout the Upflip Podcast https://ecmp.info/upflip
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
562集单集
分享
Manage episode 415153154 series 79607
内容由Chloë Thomas提供。所有播客内容（包括剧集、图形和播客描述）均由 Chloë Thomas 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Costanza Tomba is a co-founder and CPO (Chief Product Officer) at TA-DAAN, a brand founded in 2020 as a destination for craftsmanship, creativity, and sustainability, selling contemporary craftsmanship across homes, gifts, accessories, and jewellery.
Their community is over 200,000 followers, and a network of over 5,000 artisans across Europe creating the products. TA-DAAN fully launched on Shopify in 2023 and in the first year achieved sales of over EURO 500,000 and is currently growing 30% every month.
Hit PLAY to hear:
- How TA-DAAN leveraged content as a foundation for eCommerce
- The role of community engagement and feedback
- What the TA-DAAN team looks like today
- Why they decided to go the crowdfunding route
- Key marketing methods utilized by TA-DAAN
Key timestamps to dive straight in:
[04:12] Evolution from showcasing to facilitating commerce for artisans.
[08:56] Strong alignment and connection in founding team.
[09:55] Business grew from 4 to 17 people.
[14:40] Testing operational activities before crowdfunding decision.
[18:38] Pop-ups engage with people, build brand.
[20:19] Listen to Costanza’s Top Tips!
Full episode notes here: https://ecmp.info/488
Contact SHOPLINE >>> https://ecmp.info/shopline
Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable"
Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your Profits
Get all the links and resources we mention & join our email list at https://ecmp.info
Love the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.
Interested in being a Sponsor? go here: https://ecmp.info/sponsor
Checkout the Upflip Podcast https://ecmp.info/upflip
This podcast uses the following third-party services for analysis:
Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
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The fun email marketing podcast. Sell more of your online courses, grow your membership and bring in more coaching clients with email marketing that doesn't stink. Sound good? Then join your fellow Email Marketing Heroes for your weekly dose of fun, practical, yet brutally honest email marketing advice. You can listen in to a piping hot, fresh episode every 'Email Marketing Wednesday' or if you prefer learning with your eyes instead of your ears, we turn each episode into a full written blog ...
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continue reading
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continue reading
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continue reading
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continue reading
Best Business Podcast (Gold), British Podcast Awards 2023 How do you build a fully electric motorcycle with no compromises on performance? How can we truly experience what the virtual world feels like? What does it take to design the first commercially available flying car? And how do you build a lightsaber? These are some of the questions this podcast answers as we share the moments where digital transforms physical, and meet the brilliant minds behind some of the most innovative products a ...
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…
continue reading
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continue reading
It didn’t all change in March 2020. Not really. The UK high street has been in the throes of a gradual revolution for decades. From the rise of ecommerce, to the birth of mobile, social commerce, and a growing emphasis on experience, change has been underway for a while. In fact for many, the pandemic has acted as a wake-up call. Digital transformation was no longer a ‘nice to have’ but a matter of survival. Necessity sparked innovation and customers are enjoying more flexibility and conveni ...
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continue reading
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
