Tackling IUD Insertion Pain with Aspivix - Episode 230

FemTech Focus

In this episode, we talk to Ikram Guerd, VP of Marketing at Aspivix. The Aspivix Carevix is dramatically improving the patient experience for IUD insertions and other procedures that require passage through the cervix. IUD insertions are notoriously painful but, as Ikram explains, they don’t have to be.

Join us for a conversation on medical device innovation, the history of gynecological care, and how to go viral on Tiktok. Additionally, whether you are a patient or physician, you can use the Aspivix Carevix in your procedures now. Find out how below.

For Healthcare professionals

• Join our Ambassador Program to improve Women’s care. Call to all OBGYNs, midwives, nurses interested in joining the program – Contact me via my profile https://www.linkedin.com/in/ikramguerd/

For women

• Looking for OBGYNs using Carevix? Check the map here as the list continues growing: https://www.aspivix.com/find-your-obgyn/ and feel free to download the brochure to engage a conversation with your OBGYN

And check out Ikram and Brittany’s viral TikTok!

• Brittany + Ikram go viral!

Remember to like, rate and subscribe and enjoy the episode!

Guest bio

Passionate about young girls and women's empowerment in healthcare and in their careers, Ikram is dedicated through non-profit organizations and personally to support and advance Women’s Health practices especially in gynecology with antiquated and traumatic procedures, as well as the role of women in leadership.

Born in France, Ikram's career in marketing healthcare of 18+ years has led her to the US 7 years ago where she currently holds a position of VP of Global Marketing – Managing Director US for the innovative FemTech, ASPIVIX, whose mission is to modernize gynecology with care in mind by raising awareness around innovative solutions to reduce pain for women in gynecology.

Organization bio

Aspivix is a Women’s Health med device company based in Switzerland developing next-generation devices for gynecology.

Their flagship product - Carevix™ - is the world’s first suction cervical stabilizer clinically proven to reduce pain and bleeding associated with transcervical procedures commonly performed in gynecology e.g., IUD insertion, hysteroscopy, cervical biopsies, fertility treatments.

FemTech Focus Podcast bio

The FemTech Focus Podcast is brought to you by FemHealth Insights, the leader in Women’s Health market research and consulting. In this show, Dr. Brittany Barreto hosts meaningfully provocative conversations that bring FemTech experts - including doctors, scientists, inventors, and founders - on air to talk about the innovative technology, services, and products (collectively known as FemTech) that are improving women's health and wellness. Though many leaders in FemTech are women, this podcast is not specifically about female founders, nor is it geared toward a specifically female audience. The podcast gives our host, Dr. Brittany Barreto, and guests an engaging, friendly environment to learn about the past, present, and future of women’s health and wellness.

FemHealth Insights bio

Led by a team of analysts and advisors who specialize in female health, FemHealth Insights is a female health-specific market research and analysis firm, offering businesses in diverse industries unparalleled access to the comprehensive data and insights needed to illuminate areas of untapped potential in the nuanced women’s health market.

Time Stamps

[2:50] The time Ikram and Brittany went viral on TikTok!
[6:55] What is Aspivix?
[8:50] What is an IUD?
[10:50] Being a woman has inherent pain, how can we combat this pain?
[11:14] How IUDs are inserted
[12:44] What is a tenaculum and what role has it played in the history of the gynecology
[15:20] Use of pain medication in IUD insertions
[22:30] Healthcare shouldn’t be torture, it should be healthcare
[22:45] How can women get access to Aspivix products?
[27:20] Fundraising when investors don’t have experience with the product
[29:05] Other areas of gynecological care that need innovating
[31:40] Future vision for Aspivix
[33:36] The TSA vs the tenaculum
[34:40] What does femtech most need right now to be successful

Episode Contributors

Ikram Guerd
LinkedIn: @Ikram Guerd

Aspivix
Website: https://www.aspivix.com/
LinkedIn: @Aspivix

Dr. Brittany Barreto
LinkedIn: @Brittany Barreto, Ph.D.
Twitter: @DrBrittB
Instagram: @drbrittanybarreto

FemTech Focus Podcast
Website: https://femtechfocus.org/
LinkedIn: https://www.linkedin.com/company/femtechfocus
Twitter: @FemTech_Focus
Instagram: @femtechfocus

FemHealth Insights
Website: https://www.femhealthinsights.com/
LinkedIn: @FemHealth Insights