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153: Be a better writer (w/Sarah Mitchell), content approvals, business blogs
Manage episode 292955879 series 2286413
Our May 2021 episode includes:
State of Writing in 2021 (1:00)
Guest: Sarah Mitchell, Typeset (4:40)
Spotlight: Alaska Air's boomer hype house (21:00)
Ragan’s Communications Benchmark Report (24:30)
Altimeter's 2021 State of Digital Content (27:30)
Listener question: Should I start a business blog? (32:15)
LINKS
TALKING POINT
State of Writing in 2021: Writing is hard
Have content marketers thrown in the towel?
Sarah Mitchell, Typeset
SPOTLIGHT
How Alaska Air came to focus on a boomer hype house for its latest marketing flair
QUICK NEWS & QUICK TAKES
The role of communications pros expands dramatically amid relentless global crises
Altimeter: The 2021 State of Digital Content
MORE INFORMATION
HansonandHunt.com
Apple Podcasts page
Spotify page
Sign up for Arik's weekly email
SPONSOR
Brandpoint
Learn more about your ad choices. Visit megaphone.fm/adchoices
191集单集
Manage episode 292955879 series 2286413
Our May 2021 episode includes:
State of Writing in 2021 (1:00)
Guest: Sarah Mitchell, Typeset (4:40)
Spotlight: Alaska Air's boomer hype house (21:00)
Ragan’s Communications Benchmark Report (24:30)
Altimeter's 2021 State of Digital Content (27:30)
Listener question: Should I start a business blog? (32:15)
LINKS
TALKING POINT
State of Writing in 2021: Writing is hard
Have content marketers thrown in the towel?
Sarah Mitchell, Typeset
SPOTLIGHT
How Alaska Air came to focus on a boomer hype house for its latest marketing flair
QUICK NEWS & QUICK TAKES
The role of communications pros expands dramatically amid relentless global crises
Altimeter: The 2021 State of Digital Content
MORE INFORMATION
HansonandHunt.com
Apple Podcasts page
Spotify page
Sign up for Arik's weekly email
SPONSOR
Brandpoint
Learn more about your ad choices. Visit megaphone.fm/adchoices
191集单集
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