Episode 4: Individual influences on decision making

43:12
 
分享
 

Manage episode 285735618 series 2882253
由Player FM以及我们的用户群所搜索的BELA-Business-ProgramDirector-MBAL@usq.edu.au and University of Southern Queensland Master of Business Administration — 版权由出版商所拥有,而不是Player FM,音频直接从出版商的伺服器串流. 点击订阅按钮以查看Player FM更新,或粘贴收取点链接到其他播客应用程序里。
This episode focuses on the idea of individual influences on decision making and how they impact on the decision maker’s ability to make rational, optimal decisions. Business leaders need to be cognisant of their individual approach to leadership, their biases and past experiences. Leaders must realise that when trying to be strategic in their approach to decision making these influences impact on decision rationality (i.e. making the optimal decision). To discuss this topic we talk to Nick Pritchard, founder and CEO of advertising agency Nick-Did-This. The agency is a quirky model of its owner’s personality. With twenty-eight staff who live and breathe the Nick-Did-This mentality Nick Pritchard is very aware of himself, his background and his individuality and how that influences his decisions and his company’s direction.
Find Nick online:Find our more about USQ's MBA.

5集单集