使用Player FM应用程序离线!
Balancing Commercial Needs with Ethical Principles
Manage episode 400091766 series 1947256
Ethics in business, often referred to as business ethics, is the application of ethical values and principles within a business context. It involves making decisions based on what is morally right and fair, rather than just focusing on what is profitable or advantageous for the business. Business ethics encompasses a wide range of issues, including corporate governance, insider trading, bribery, discrimination, social responsibility, and fiduciary responsibilities.
A well-regarded definition by Crane and Matten (2016) in their book "Business Ethics: Managing Corporate Citizenship and Sustainability in the Age of Globalization" is as follows:
"Business ethics is the study of business situations, activities, and decisions where issues of right and wrong are addressed."
This definition highlights the importance of ethical decision-making in various aspects of business operations, from how companies interact with stakeholders to how they manage environmental and social impacts. It underscores the idea that ethical considerations are integral to managing corporate citizenship and sustainability, especially in today's globalised economy.
"Join me in shaping a future where ethics and commerce don't just coexist; they synergise for greater success. Let's commit to making ethical marketing a cornerstone of our commercial strategies, enhancing brand loyalty, and building a sustainable future for all." Neil Wilkins
More content like this at Neil Wilkins Online http://neilwilkins.online
437集单集
Manage episode 400091766 series 1947256
Ethics in business, often referred to as business ethics, is the application of ethical values and principles within a business context. It involves making decisions based on what is morally right and fair, rather than just focusing on what is profitable or advantageous for the business. Business ethics encompasses a wide range of issues, including corporate governance, insider trading, bribery, discrimination, social responsibility, and fiduciary responsibilities.
A well-regarded definition by Crane and Matten (2016) in their book "Business Ethics: Managing Corporate Citizenship and Sustainability in the Age of Globalization" is as follows:
"Business ethics is the study of business situations, activities, and decisions where issues of right and wrong are addressed."
This definition highlights the importance of ethical decision-making in various aspects of business operations, from how companies interact with stakeholders to how they manage environmental and social impacts. It underscores the idea that ethical considerations are integral to managing corporate citizenship and sustainability, especially in today's globalised economy.
"Join me in shaping a future where ethics and commerce don't just coexist; they synergise for greater success. Let's commit to making ethical marketing a cornerstone of our commercial strategies, enhancing brand loyalty, and building a sustainable future for all." Neil Wilkins
More content like this at Neil Wilkins Online http://neilwilkins.online
437集单集
所有剧集
×欢迎使用Player FM
Player FM正在网上搜索高质量的播客,以便您现在享受。它是最好的播客应用程序,适用于安卓、iPhone和网络。注册以跨设备同步订阅。