The traditional enterprise go-to-market motion is undergoing a transformational shift. B2B buyers are more sophisticated than ever, and operational efficiency is a key focus for every organization. One key function possesses a unique opportunity to shape the future of revenue generation: enablement. On this podcast, we’re bringing you the secrets, strategies, and tactics that successful enablement leaders are using to drive meaningful impact. The Enablement Edge is the go-to resource for sal ...
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内容由Mike Sergeant提供。所有播客内容（包括剧集、图形和播客描述）均由 Mike Sergeant 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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Mike Sergeant + Neil Hedges
Manage episode 204452244 series 2287824
内容由Mike Sergeant提供。所有播客内容（包括剧集、图形和播客描述）均由 Mike Sergeant 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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33集单集
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Manage episode 204452244 series 2287824
内容由Mike Sergeant提供。所有播客内容（包括剧集、图形和播客描述）均由 Mike Sergeant 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode, Mike catches up with friend and former colleague, Neil Hedges, who has been a senior public relations consultant for more than 30 years. Now he's Chairman of Headland - the successful and fast-growing financial and corporate agency. Before Headland, Neil was the CEO and Chairman of Fishburn Hedges, the agency he co-founded in 1990, which became one of the UK's most successful communications firms. Neil is one of the most respected figures in PR. In a frank and broad ranging interview, he gives his perspective on three decades of change in the world of public relations.
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33集单集
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