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31. Podcast Scaling: My Secret Weapon to Automate and Scale Podcast Ads to 7-Figures
Manage episode 407295486 series 3562065
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Are you ready to learn the secret weapon for automating and scaling podcast ads to seven figures and beyond? Using Magellan AI, Joey is sharing his seven strategies to help you scale.
Gone are the days of sponsoring a show and hoping for the best in terms of ROI. And you can't always ask your friends what shows they're listening to either, or what ads are effective, to get an accurate gauge of what's working in the industry.
Joey has done the hard yards of measuring ad retention using spreadsheets and clumsy anecdotal evidence with big budgets in a bygone era. But now, thanks to Magellan AI he not only knows what to look for, but how to do it effectively, quantitatively, and expediently.
Learn how to find affinity shows, make brand outreach way easier, reverse engineer best ad creation practices, and so much more in today's majestic Magellan-centered episode that is a must-listen for all ardent podcasters out there.
In this episode, we cover:
01:40 Using AI to help you scale
02:20 Introducing an AI tool that can help you scale your brand
02:54 Strategy: Finding Affinity Shows
03:44 Automated ad checks for the WIN
05:57 Watching affinity brands that are advertised on new shows
06:30 Monitoring how existing shows are bringing on new advertisers
07:03 How to make brand OUTREACH way easier
08:05 Using Magellan to measure retention rates
09:55 How to spy on your competitors (observing best practices)
12:05 When to use ChatGPT to help figure out a sales formula
Resources:
Magellan AI - https://2024.magellan.ai/
Connect with Joey!
https://www.instagram.com/joeyvaillancourt/
https://www.facebook.com/joey.vaillancourt.9/
https://www.linkedin.com/in/joey-vaillancourt/
https://www.youtube.com/@partnerupprofits
https://www.partnerupprofits.com
Get access to my free course, The Bootstrapper’s Guide to Influencer Marketing, and learn how to start working with influencers and build your influencer army https://www.partnerupprofits.com/influencer
Get access to the Partner Up Profits Toolbox, which includes an ever-growing collection of tools, cheat sheets, done-for-you templates and productivity training related to online marketing https://www.partnerupprofits.com/productivity-toolbox
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