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Building the World's Biggest Sustainable Flip Flop Brand

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Manage episode 420905826 series 1443649
内容由Alex Chisnall提供。所有播客内容(包括剧集、图形和播客描述)均由 Alex Chisnall 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, I sit down with Timo Mullen and Karl Read, the dynamic duo behind FoamLife, a sustainably focused flip-flop brand that has been making waves since its inception during the lockdown.

Timo, with his rich background in sales and brand building, and Karl, the creative force behind FoamLife, share their journey of starting a business amidst a global pandemic. From choosing flip-flops as their niche to emphasising accessibility, sustainability, comfort, and cost-effectiveness as their brand's core pillars, they walk us through the challenges and triumphs of setting up production during uncertain times.

We discuss how COVID-19 inadvertently boosted their retail business, the strategic move to look at investors, and their vision of living the FoamLife ethos. Plus, we dive into their goal of penetrating the global market and achieving B-Corp certification.

Tune in for an inspiring conversation that's packed with practical advice and entrepreneurial spirit.

  continue reading

606集单集

Artwork
icon分享
 
Manage episode 420905826 series 1443649
内容由Alex Chisnall提供。所有播客内容(包括剧集、图形和播客描述)均由 Alex Chisnall 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, I sit down with Timo Mullen and Karl Read, the dynamic duo behind FoamLife, a sustainably focused flip-flop brand that has been making waves since its inception during the lockdown.

Timo, with his rich background in sales and brand building, and Karl, the creative force behind FoamLife, share their journey of starting a business amidst a global pandemic. From choosing flip-flops as their niche to emphasising accessibility, sustainability, comfort, and cost-effectiveness as their brand's core pillars, they walk us through the challenges and triumphs of setting up production during uncertain times.

We discuss how COVID-19 inadvertently boosted their retail business, the strategic move to look at investors, and their vision of living the FoamLife ethos. Plus, we dive into their goal of penetrating the global market and achieving B-Corp certification.

Tune in for an inspiring conversation that's packed with practical advice and entrepreneurial spirit.

  continue reading

606集单集

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