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How To Avoid Launching a Product No One Wants To Buy

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Manage episode 408949895 series 3559977
内容由Morgan & Westfield提供。所有播客内容(包括剧集、图形和播客描述)均由 Morgan & Westfield 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

If 95% of food start-ups fail, how can entrepreneurs hope to get new products into the marketplace? Bernard Verkaaik offers expert advice on the competitive challenges start-ups face, what acquirers look for when they consider buying an F&B start-up, tips on building a brand that is difficult to replicate, the importance of scalability and how often consumers replace a product, when to work with a co-manufacturer, how the right broker can help get products on shelves, and what gets a retail buyer’s attention.

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86集单集

Artwork
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Manage episode 408949895 series 3559977
内容由Morgan & Westfield提供。所有播客内容(包括剧集、图形和播客描述)均由 Morgan & Westfield 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

If 95% of food start-ups fail, how can entrepreneurs hope to get new products into the marketplace? Bernard Verkaaik offers expert advice on the competitive challenges start-ups face, what acquirers look for when they consider buying an F&B start-up, tips on building a brand that is difficult to replicate, the importance of scalability and how often consumers replace a product, when to work with a co-manufacturer, how the right broker can help get products on shelves, and what gets a retail buyer’s attention.

View the complete show notes for this episode.

Learn More:

Additional Resources:

Listen to Other Episodes:

  continue reading

86集单集

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