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The Challenges and Benefits of Moving to Plant-Based Proteins
Manage episode 410504156 series 3559977
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Combining an entrepreneurial spirit with his passion for the planet and compassion for animals, Brett Christoffel is trying to make Texas the largest plant-based protein producer in the USA while creating a company that also makes money. He discusses the health benefits to people and the planet of plant-based proteins, the manufacturing process, finding the right co-packer, handling taste testing, and the challenges in bringing snacks to the marketplace through independent retailers and Amazon.
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