Ep. 433 - Louisa L. - Terra Futura - Art Entrepreneur

Take it from the Ironwoman

Louisa L. is a French contemporary visual artist living on the Upper West Side in New York City. After living in London and Reunion Island, Louisa L. painted at La Grande Chaumière, Les Ateliers de Paris and L’Ecole du Louvre, before moving to New York City in 2014, where she has been a member of The Art Students League of New York, the National Association of Women Artists and See.Me community. Her work has been exhibited in many companies and locations in New York, including Times Square for Best of France, the largest event in the world dedicated to French culture. One of her paintings, representing the Eiffel Tower, is now at the Elysée Palace as part of the collection of Brigitte Macron.

With her project Terra Futura inspired by the 17 Sustainable Development Goals set by the United Nations with the 2030 horizon, Louisa L. has developed an original series of 17 paintings and “augmented” them with short videos from young people who are sharing their hopes for our planet. During the exhibition, visitors first discover the artworks and can then scan a QR Code guiding them to a video reel illustrating one of the 17 goals through the voices of students. Terra Futura was inaugurated in October 2022 in Louisa L.'s hometown in Lorraine, France and then presented at the Carrousel du Louvre in Paris to the Art Shopping international art fair. One of Terra Futura's paintings was also on display at Antoni Gaudi's La Pedrera in Barcelona, Spain. Terra Futura was selected among more than 600 projects as one of the most inspiring by the French Department of Ecology and Energy. And all over the 2022-2023 school year, the exhibition toured across French schools, cultural centers and city halls, touching over 3,000 visitors, before being presented in a New York school for Earth Day 2023.

More recently, Louisa L. has been partnering again with the Arthouse Hotel on W 77th St and Broadway that decided to fill their walls in their library and lounge with Louisa L. 's artwork, making some acquisitions and putting other art pieces in consignment. The proceeds of Louisa L.’s artworks are helping fund Terra Futura’s movement.

Collectors of Louisa L.’s artworks live in the U.S., Europe, Asia and Africa.

Social handles:
https://louisal.com/terra-futura/
Instagram: @louisal1

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Susanne Mueller / www.susannemueller.biz

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