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04 Checkout Pages - Creating a Winning Sales Funnel Series
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内容由Tyler Ryan and Tyler Ryan|Bryan Houser|Luca Shelesky提供。所有播客内容（包括剧集、图形和播客描述）均由 Tyler Ryan and Tyler Ryan|Bryan Houser|Luca Shelesky 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
It’s the moment you’ve been waiting for: the opportunity for people to buy your product. Don’t blow it! All it takes to lose a customer is any tiny little thing that gives them a moment’s hesitation. In this episode, we talk about ways to eliminate friction and your customer's feeling of uncertainty. We go into specific conversion boosters and ways to increase average cart value. We discuss payment gateways, their uses, and fees.
There are a ton of split test ideas we throw around in this episode. Be sure to split test at least one.
Conversion Boosters Checklist:
* Legitimate security badge
* Testimonials that address key objections
* Custom domain with a clean url path
* HTTPS
* Guarantee reminder
* Cart abandonment retargeting
* Social proof popup
Timestamps:
2:06 - What makes a good checkout page
4:14 - Why cart abandonment happens
7:20 - Page design: focus on mobile
12:51 - Increasing average cart value with order bumps
25:21 - Conversion boosters
47:07 - Post purchase
49:46 - Payment gateways
Instagram:
@fitfunnelguys
@fitfunnelguy_tyler
@fitfunnelguy_bryan
@fitfunnelguy_luca
The Series:
- Overview
- Sales pages
- Opt ins
- Checkout process
- Order bumps and upsells
- Thank you pages
- Post-sale client experience
- Infrastructure necessary for all this
We are the Fit Funnel Guys, online tech consultants and funnel builders. Tech guys who actually lift. We’re here to remove the artificial barrier of tech to help you grow your business and increase your impact. Let’s make. Tech. Fit.
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