))
How Outbound Has Come Full Circle
Manage episode 428407720 series 2948163
内容由Jake Dunlap提供。所有播客内容（包括剧集、图形和播客描述）均由 Jake Dunlap 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Jake examines the evolution of outbound sales strategies, beginning with the early 2000s' emphasis on personal connections through cold calls and email campaigns, which fostered strong customer relationships and high conversion rates. However, with the advent of over-automation in the 2010s, characterized by tools like automated Sales Engagement Platforms focusing on quantity over quality, engagement and conversion rates declined significantly by 2022. Acknowledging these challenges, Jake advocates for a return to personalized outreach in modern sales strategies. He emphasizes leveraging advanced AI tools to tailor messages based on individual prospect data, aiming to strike a balance between efficiency and effectiveness. This approach aims to rebuild trust, enhance customer relationships, and drive improved conversion rates and satisfaction.
______________________________________________
If you use Outreach, you need Performance Pulse: https://skaled.com/services/performance-pulse/
______________________________________________
What will it take to innovate your sales organization for the modern buyer and consistently stay at the forefront with technology and AI?
Order your copy of the book and join The Innovative Seller Community:
Book: https://www.jakedunlap.com/the-innovative-seller
Community: https://www.jakedunlap.com/the-innovative-seller-community
______________________________________________
DM or book time with Jake to discuss your current sales processes and best practices: https://savvycal.com/Jake-Dunlap/innovative-seller-live
______________________________________________
AI Unleashed: https://bit.ly/ai-unleashed-series
AI Sales Prompt Pro: https://skaled.com/insights/ai-sales-prompt-pro/
AI Sales Accelerator Workshops: https://skaled.com/insights/ai-sales-accelerator/
Custom GPTs for Sales: https://skaled.com/insights/custom-gpts-for-sales/
Workshop + Prompt Pro: https://bit.ly/accelerator-and-prompt-pro
______________________________________________
Sign up for the Modern Leader newsletter for more tips and talks from Jake:
Email: https://skaled.com/modern-leader-sign-up
LinkedIn: https://bit.ly/modern-leader-newsletter
______________________________________________
Follow Jake:
LinkedIn: https://linkedin.com/in/jakedunlap
Instagram: https://instagram.com/jake_dunlap_
Twitter: https://twitter.com/jaketdunlap
Website: https://jakedunlap.com
210集单集
分享
