Ep 38. Anastasia Soare, Founder of Anastasia Beverly Hills

The Nordy Pod

Recently I was invited to attend the Women's Wear Daily Beauty CEO Summit and had the great pleasure of speaking on stage with the Queen of Eyebrows, founder of Anastasia Beverly Hills, Anastasia Soare. Now, I don't personally know a whole lot about styling eyebrows, but what I do find super fascinating about Anastasia is her uncompromising entrepreneurial spirit. She found an untapped niche in the field that she loves and has built a whole cosmetics industry empire that competitors cannot ignore. You'll hear all about that startup journey and her incredible success along the way, garnering respect from the likes of Oprah Winfrey and becoming a go-to stylist for big name celebrities like Cindy Crawford and Jennifer Lopez. Anastasia's breakthrough techniques and products have radically changed the industry, and we here at Nordstrom are super grateful to have had the opportunity to partner with her in this ground-breaking movement. After my conversation with Anastasia, join me for a special trip down to the beauty department at our flagship store in Seattle to get a little taste of the kinds of services we provide, and the people you might meet. And because I'm a little less familiar with the subject matter, I've invited our divisional merchandise manager for beauty, Debra Redmond, to be our guide. Debra's experience and leadership has been a huge asset to our team, and she really understands the nuances of helping customers through a department that can honestly be a bit daunting. So, follow along with us to learn more about how we're working to make your experience as a customer as efficient and satisfying as possible. Thanks for tuning in to episode 38. We hope you enjoy it! Did you know that YOU can be on The Nordy Pod? This show isn't just a one-way conversation. We want to hear about what Nordstrom looks like through your eyes. Share your Nordstrom experience, good or bad, by giving us a call and leaving a voicemail at: 206.594.0526, or send an email to [e-mail] to be a part of the conversation!