018 - Building Your Business Plan: Setting Goals

The Start A Brewery Podcast

What does it mean to set goals and create projections for your business plan? How do you pull those numbers out of the sky? And running your brewery, regardless of any other variable, requires setting goals to optimize your business success. Mark Boelman of Triple Bottom Line Brewery Consulting starts off Episode 018 with practical goal setting advice, and Tim Myers of Strange Craft Beer Co and Matt Del Vecchio of Duck Foot Brewing follow by sharing their personal experience. In addition to initial goals, Tim and Matt share how they work with their team now to set goals and communicate for day to day operations.

Many thanks to Harvest Hosts for sponsoring Episode 018 and to All About Beer for partnering in the creation of this podcast!

Guests:

Mark Boelman, Principal, Triple Bottom Line Brewery Consulting

Mark is an industry veteran with an MBA in accounting and finance who led the business side of Left Hand Brewing Co for many years. He founded the Craft Beer Accounting Group, a network of 100+ regional brewery CFOs, Owners, and Controllers, is a National BJCP judge, and an avid (award-winning) homebrewer.

Tim Myers, Founder/Head Brewer, Strange Craft Beer Company

Tim Myers is a father, husband, and brewer, in that order. He started Strange Craft Beer Company in May 2010, brewing one barrel at a time in Denver’s first taproom brewery. In the past 11 years, Tim has helped over a dozen breweries open, taught brewing classes at Metro State University, and served on the board of the Colorado Brewers Guild.

Matt Delvecchio, Founder/ Head Quack, Duck Foot Brewing Company

In 2012, Matt Delvecchio, at the time a financial planner living in New York, was diagnosed with Celaic Disease, a gluten-intolerant disease. Instead of letting this get him down in the dumps, he researched ways to make beer with virtually no gluten, and thus, duckfoot was born upon Matt’s arrival in Encinitas, CA. Matt enjoys spending time with his wife, and two children, and working on ways to give more gluten free beer to the people!

About StartABrewery

StartABrewery is a collaboration amongst a fun group of craft beer industry veterans who are often invited to speak at beer business / brewing education programs. Each has offered to share their knowledge and experience to support the craft beer community as a whole by helping fledgling breweries in planning.

Conceived and coordinated by Candace L. Moon, The Craft Beer Attorney, and Laura Lodge of Customized Craft Beer Programs, StartABrewery is provided as an educational resource for those dreaming of opening a brewery, those who are taking steps to make their dream a reality, and those who are opening their brewery doors and living it.

The following music was used for this media project:
Music: Positive Fat Bass Intro Loop by WinnieTheMoog
Free download: https://filmmusic.io/song/6093-positive-fat-bass-intro-loop
License (CC BY 4.0): https://filmmusic.io/standard-license