From Fast to Last: Sustainable Fashion with Sophie 'Phee' Hague

The Sustainable Business Spotlight

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We are back with another episode of The Sustainable Business Spotlight with Amy Auble! This week, we're diving into the world of fast fashion, and who better to join us than Sophie "Phee" Hague! With a background in London's luxury fashion scene, Sophie shifted her focus to sustainable fashion and founded Positive Phee after recognizing the harmful effects of fast fashion on society and the environment.
In today's fast-paced world, we're seeing a surge in fast fashion, with companies producing products at an alarming rate and consumers buying more than ever before. As a result, the fashion industry has become the second largest contributor to global pollution! Listen in as we navigate the complex landscape of fast fashion and sustainability, exploring the potential for positive change in the fashion industry. Let’s dive in!

In this episode, you will hear:

• 1:10 - Sophie’s journey: From London to San Diego.
• 6:00 - Business stages: clothing swaps to Sip and Style events.
• 10:41 - Fast fashion vs. circular fashion.
• 16:20 - The shift to sustainable fashion- are people doing it?.
• 20:07 - Benefits of second-hand clothing- why they are better than new pieces.
• 23:16 - Marketing practices: collaboration and natural growth.
• 30:00 - Sustainable habits: container and jar use.

Ever tried shopping for second-hand clothes? If not, I definitely suggest listening to this episode and giving it a shot! If you've got any questions or topics you'd like me to chat about, shoot me a message. And hey, if you know anyone who's into sustainable fashion or might benefit from this podcast, feel free to share it with them.

Episode Specific Links:
• Sophie Haguel’s Instagram: @positive_phee
• Positive Phee Website: positivephee.com
• Clothes Recycling option: Trashie
• Online second-hand store: ThredUp

Amy's Links:
• Website
• Alpine Start Media's Instagram
• LinkedIn
• Jelt's Instagram