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Swag.com’s Jeremy Parker on targeting the top from the get-go

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Manage episode 330399711 series 2783841
内容由Adam O'Donnell提供。所有播客内容(包括剧集、图形和播客描述)均由 Adam O'Donnell 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Jeremy Parker made the unusual switch from documentary filmmaker to entrepreneur in 2007 and hasn’t looked back. Since then, he founded promotional product platform Swag.com in January 2016, before it was acquired by major online apparel retailer Custom Ink in 2021. Adam sat down with Jeremy for a virtual chat to get the stories behind:

  • How Swag.com landed Facebook as its first customer
  • The importance of getting your foot in the door early on
  • Why fully understanding your buyer is crucial to success

Check out this week's partner WeWork Labs: https://www.wework.com/labs/

  continue reading

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Artwork
icon分享
 
Manage episode 330399711 series 2783841
内容由Adam O'Donnell提供。所有播客内容(包括剧集、图形和播客描述)均由 Adam O'Donnell 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Jeremy Parker made the unusual switch from documentary filmmaker to entrepreneur in 2007 and hasn’t looked back. Since then, he founded promotional product platform Swag.com in January 2016, before it was acquired by major online apparel retailer Custom Ink in 2021. Adam sat down with Jeremy for a virtual chat to get the stories behind:

  • How Swag.com landed Facebook as its first customer
  • The importance of getting your foot in the door early on
  • Why fully understanding your buyer is crucial to success

Check out this week's partner WeWork Labs: https://www.wework.com/labs/

  continue reading

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