629: What’s My ROI on Meta Ads?

The Business of Boutique Fitness

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17d ago 31:15

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Ever wonder if your Meta ads are worth it? Any idea which metrics to track and how they add up? Or are you breaking a sweat thinking about this?

Demystify how Meta ads work with Coaches Peter, Tara and Trish in Episode 629, What’s My ROI on Meta Ads? Learn the basics to broaden your comfort zone and amp up your marketing savvy.

Some must-know info:

Build your foundation: layer your warm-up, conversion and retargeting campaigns
Know your numbers: cost per result, cost per mil, click-through rate, conversion rate
Target 10%: aim to hit this conversion benchmark to keep sales humming
Go after ghosters: they’re likely your later purchasers and quiet ambassadors
Spend strategically: watch month-over-month, quarterly and year-over-year trends

Remember, Meta is your least expensive, hardest working, 24/7 salesperson. So get better acquainted in Episode 629.

Catch you there,

Lise

PS: Join 2,000+ studio owners who’ve decided to take control of their studio business and build their freedom empire. Subscribe HERE and join the party!

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