最佳Andy Hopper播客 (2024)

1
79 - Bernard Huang on creating engaging SEO content in the age of AI 45:01

6d ago45:01

45:01

In this episode, I interview Bernard Huang about the importance of creating engaging SEO content. We discuss the rise of AI-generated content and its impact on traditional SEO strategies. We also dive into what the future of search holds. This episode is not to be missed if you're in the SEO industry! As always, if you enjoyed this, and previous ep…

1
78 - Amy Hopper on the power of empathy in leadership 33:11

13d ago33:11

33:11

In this episode, I interview Amy Hopper, a sociologist and CEO of TOA Group, about the wellbeing challenges faced by agencies and software houses. The conversation highlights the importance of communication, collective wellbeing, and implementing processes for better flow of work, as well as viewing wellbeing as an investment rather than a cost. As…

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77 - Ryan Jones on Understanding SaaS Content Marketing 31:19

20d ago31:19

31:19

In this episode, I interview Ryan Jones, the marketing manager at SEOTesting, about SaaS content marketing. We discuss the definition of SaaS and how marketing for SaaS differs from traditional marketing. Ryan shares his experience of increasing organic clicks by focusing on content, educational blog posts, and building customer relationships. We a…

1
76 - Reema Vadoliya on why data accessibility might be the solution to addressing bias in AI. 24:08

1M ago24:08

24:08

Reema Vadoliya kicks off S6, join us as we explore how AI is reshaping businesses, highlighting both the upsides and challenges. We discuss the importance of making data more accessible to combat bias in AI systems and the hurdles companies face in this effort. Reema describes herself as a passionate business founder, storyteller, and advocate for …

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Episode 116 | NFL Week 7 w/ Sam Cardona 1:06:32

10M ago1:06:32

1:06:32

Longtime Friend of the show and Co-Host of the @TheUnsolicitedPodcast Sam Cardona joins The Party! Andy and Sam talk about the Bills barely escaping the Giants, Justin Herbert's struggles on Monday Night, Tyson Bagent stepping in for the Bears, and picks for every single NFL Week 7 game. MERCH: https://www.etsy.com/shop/thebrewparty Twitter: https:…

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Episode 115 | NFL Week 6 w/ Grant Baker 46:51

10M ago46:51

46:51

Longtime friend of The Party Grant Baker joins us to give some picks for NFL Week 6. Andy and Grant do a quick recap of Week 5, talk about what it's like for Grant to not have a true favorite NFL team, some Fantasy Football Punishments, and close the show with a our Week 6 Picks. Brew Party Merch: https://www.etsy.com/shop/thebrewparty Twitter: htt…

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Episode 114 | NFL Week 5 w/ Katelyn Brower 1:11:39

10M ago1:11:39

1:11:39

Katelyn Brower from @3rdAndWine joins The Party! Katelyn and Andy discuss the Giants abysmal performance on Monday Night Football and what it was like for Katelyn to be in attendance at Metlife. Then, Brower gives her takes on the Evan Neal comments, Daniel Jones, Brian Daboll, and the Giants as a whole going forward this season. Followed by Andy r…

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Episode 113 | NFL Week 4 w/ Fonz De Falco 1:11:49

11M ago1:11:49

1:11:49

Host of the Slick Back Kick Back Report Fonz De Falco joins The Party for an NFL Week 4 preview! Fonz and Andy discuss the Ravens tough loss to the Colts and what to expect from Baltimore going forward, the Bears embarrassing loss at the hands of the Chiefs and the bleak state of the Bears Franchise. Plus, picks for every NFL Week 4 game. BRAND NEW…

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Episode 112 | NFL Week 3 w/ AJ Etter-Williams 1:03:27

11M ago1:03:27

1:03:27

Longtime friend of The Party an Co-Host of The 3 Man Weave Podcast AJ Etter-Williams joins the show to give his picks for NFL Week 3! Plus, AJ shares his thoughts on what's gone wrong in Cincinnati so far this season, and helps talk Andy off the ledge on Justin Fields and the Bears. Twitter: @thebrewparty Instagram: @thebrewparty TikTok: @thebrewpa…

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Episode 111 | NFL Week 2 w/ Tom Scavetta 59:27

11M ago59:27

59:27

Longtime friend of The Party and the Head Honcho of Review and Preview Sports, Tom Scavetta joins the show to give out his picks for NFL Week 2. A lifelong Giants fan, Tom discusses the G-Men's rough showing in Week 1 and what he expects to see from the Giants going forward, plus Andy's thoughts on the Bears Week 1 Loss to the Packers. https://yout…

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Episode 110 | NFL Week 1 w/ SportyJordy 49:56

11M ago49:56

49:56

The NFL is BACK and so is The Brew Party! Longtime friend of The Party SportyJordy joins the show to talk Eagles, Week 1, and to share her favorite gambling picks for the NFL's opening weekend. www.thebrewparty.com Follow Us! Twitter: @thebrewparty Instagram: @thebrewparty TikTok: @thebrewparty Facebook: @thebrewpartypodcast INSTACART: FREE DELIVER…

1
75 - Fiona Bradley on what it takes to achieve growth on LinkedIn 26:00

1y ago26:00

26:00

What Fiona Bradley doesn't know about organic LinkedIn success, probably isn't worth knowing in my opinion. This episode will not teach you how to grow on LinkedIn by posting about the injured dog that you ignored on the way to a job interview, only to find out the dog WAS the interviewer. Instead, Fiona helpfully shares tips and advice on post for…

1
74 - Katy Powell on breaking the glass ceiling as a female business founder 22:27

1+ y ago22:27

22:27

Katy Powell, one third of the leadership team at Bottled Imagination shares her story on what it's like to be a female business founder in the marketing industry, as well as the challenges she has faced. Described as "an expert in all things PR, thinking up ideas that take over the internet and putting brands front and centre in trending conversati…

1
Episode 109 | NFL Draft Preview w/ The Unsolicited Podcast 41:46

1+ y ago41:46

41:46

Draft Day is here, folks! Longtime friends of The Party, Sam Cardona and Jordyn Erard-Coupe from The Unsolicited Podcast join the show for an NFL Draft Preview. We take a look at this year's QB Class, Can't Miss Prospects, Biggest Bust Potential, and More! Instacart: Free Delivery on 1st Order over $35 https://instacart.oloiyb.net/5ONoN Buzzsprout:…

1
73 - Andi Jarvis on how to align marketing strategy with equality (Azeem Digital Asks x Strategy Sessions Podcast Crossover) 53:50

1+ y ago53:50

53:50

In this crossover episode between this and the Strategy Sessions podcast, myself and Andi Jarvis have a discussion around explaining where equality should fit in your marketing strategy along with a few tips of how everyone can make a difference, even if you don’t get involved in strategy. We also discuss where businesses have got it wrong, how to …

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72 - Jo Walters on how SMEs can compete with bigger organisations 23:30

1+ y ago23:30

23:30

After a short break, I am back with Season 5 of the Azeem Digital Asks Podcast! In this episode, Jo Walters shares strategies for small organisations to compete with larger ones, highlighting the importance of identifying and leveraging unique strengths, amongst other pearls of wisdom. Jo is officially a freelance communications specialist at 25 Do…

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Episode 108 | Masters Preview w/ Lucas Wilson and Grant Baker 35:23

1+ y ago35:23

35:23

It's Masters Week! Lucas Wilson and Grant Baker join The Party to help us get ready for the legendary golf tournament at Augusta National. We've got our favorite bets for this weekend's action, plus our thoughts on the LIV Guys in this year's field, Rory, Spieth, and of course: Tiger. Instacart: https://instacart.oloiyb.net/5ONoN Free Delivery on 1…

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Episode 107 | Sweet Sixteen w/ Grant Baker 37:47

1+ y ago37:47

37:47

The NCAA Tournament Second Weekend is here! Grant Baker returns to The Party to help us break it all down. We look back at some of our favorite moments from the tournament so far, our busted brackets, plus our Best Bets for the Sweet 16, Final Four Predictions and more! INSTACART: Free Delivery on First Order over $35 https://instacart.oloiyb.net/5…

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Episode 106 | March Madness w/ Grant Baker 41:30

1+ y ago41:30

41:30

The Brew Party makes its Triumphant return for the first time in over a year. Longtime friend of the show Grant Baker joins The Party to take a look at the bracket and break it all down. Grant and Andy dive into the Top Seeds, Mid Major Sleepers, Upset Alert, plus Gambling Picks for Thursday and Friday's First Round Action. INSTACART: Free Delivery…

1
71 - A quick thank you, and I'll be back in 2023! 1:36

1+ y ago1:36

1:36

A very quick episode to say thank you for watching, listening, subscribing, and supporting the podcast in 2022. Your support has helped ensure this stays amongst the top 10 digital marketing podcasts in the UK, and top 20 overall. Back in 2023 with more content, and more things I'm keeping under wraps for now. Have a great holiday period with your …

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70 - Surena Chande on why your pitches don't land with journalists 22:36

1+ y ago22:36

22:36

Imagine if you were able to learn more about Digital PR pitching from someone who has had experience in both PR, and journalism? Imagine no more - Surena Chande is here to teach you things that will help you get your pitches to land and to be more successful. The final (video) episode of 2022 is here, and Surena Chande - freelance journalist and co…

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69 - Corrie Jones on tips for Instagram marketing in 2023 23:37

1+ y ago23:37

23:37

Want to get a headstart on Instagram marketing in 2023? This episode is packed full of useful tips and insights for you to become better at advertising on the platform next year. Corrie Jones joins me on this episode. She's the founder of Untapped Digital, the 'award winning social media agency for ambitious brands'. She definitely knows Instagram …

1
68 - Gemma Houghton on the importance of culture in marketing 28:31

1+ y ago28:31

28:31

Marketers talk about strategy, tactics, engagement, execution - but where does culture fit into all of this? Gemma Houghton joins me on the show to discuss the importance of culture in marketing. Gemma is the director of marketing at Webcertain, and has multiple years of experience in the industry - so there's nobody better placed to discuss this i…

1
67 - Lidia Infante on understanding TikTok and its ranking factors 41:02

2y ago41:02

41:02

Wouldn't it be great if there was a resource somewhere that helped you to fully understand TikTok, as well as its ranking factors to help you become more successful on the platform? Look no further - THIS episode has you covered. Lidia Infante joins me on the show to discuss the above, and much more. She's studied TikTok in depth, published numerou…

1
66 - Fabio Embalo on increasing Black owned businesses in search engine result pages (SERPs) 24:26

2y ago24:26

24:26

The podcast is BACK! In this episode, aptly timed during Black History Month in the UK - the fantastic Fabio Embalo, CEO of Viaduct Generation joins me to discuss the lack of Black owned businesses in Google (and other search engine) results. (As a reminder, you can also WATCH the podcast on YouTube, or on Spotify Video too) We discuss: - How he di…

1
65 - Troy Sandidge on how marketing and sales can align 25:32

2y ago25:32

25:32

Marketing doesn't communicate well with sales. Sales doesn't communicate well with Marketing. A common problem. Hear from industry thought leader Troy Sandidge on what both sides can do to become more aligned. Troy is known as the 'Strategy Hacker'. He works as a growth strategist & demand generation for startups, SaaS, & B2B, as well as speaking a…

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64 - Jess Peace on job satisfaction within the marketing industry 23:12

2y ago23:12

23:12

How can you find, and more importantly - keep hold of job satisfaction in the marketing industry? Jess Peace joins me on this episode to share really useful tips and advice on how to do just that, for people of all skill levels and experience. Jess is a copywriter and editor, and a content team lead at NeoMam. She's also a podcaster herself, which …

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63 - Ashwin Balakrishnan on how content is much more than just SEO blogs 29:22

2+ y ago29:22

29:22

Content doesn't just mean pushing out SEO blogs. It can be things like YouTube videos, podcasts, whitepapers, and so much more. Hear from Ashwin Balakrishnan on the power of content in all formats. Ashwin is a writer, marketer, and a strategist. He is currently the head of marketing at Optmyzr. (As a reminder, you can now WATCH the podcast on YouTu…

1
62 - Claire Carlile on finding and carving out your niche 20:13

2+ y ago20:13

20:13

Claire Carlile joins me on the Azeem Digital Asks podcast to discuss how you can find, and carve out your niche in the marketing industry. Claire Carlile is a Local Search Expert at BrightLocal and Head of Pencils at Claire Carlile Marketing, and is someone who is incredibly well respected in the industry. It was a pleasure to interview her. In thi…

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61 - Crystal Carter on why SEO is a team sport 27:11

2+ y ago27:11

27:11

Head of SEO communications at Wix, Crystal Carter joins me on the show to share her reasons on why SEO should be seen as a team sport, and not something that should be looked at in isolation. *As a reminder, you can now get this podcast in video form too, on either Spotify, or YouTube. Use the anchor.fm link below to choose your preferred platform.…

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60 - Jasmine Granton on progression and management within Digital PR 26:05

2+ y ago26:05

26:05

Hello new subscribers and hello 2022...the Azeem Digital Asks podcast is BACK with a bang! If you listen on Spotify, you can now get a video version of this podcast. I'll also upload it to YouTube. Joining me on the first episode of season 3 is the awesome Jasmine Granton, Digital PR Team Lead at Evolved, conference speaker, and co-founder of Chalk…

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59 - A very quick thank you! Back in 2022. 1:23

2+ y ago1:23

1:23

Hello! A very short thank you message to everyone that has appeared as a guest, shared the episodes, and generally supported this podcast in 2021. I'm now taking a short (well-earned!) break - and will be back in 2022. In the meantime, I'd love it if you subscribed, and left a rating and/or a review on your preferred listening platform, some of whi…

1
58 - Ross Simmonds on getting content distribution right 38:30

2+ y ago38:30

38:30

For the season 2 finale of the Azeem Digital Asks podcast, the incredible Ross Simmonds joins me on the show to discuss getting content distribution right. If you don't know or follow Ross, you absolutely should. He regularly shares content on multiple platforms that make you think differently about how you are conducting your marketing endeavours.…

1
57 - Vikki Ross on the benefits of having the right tone of voice in your messaging 18:47

2+ y ago18:47

18:47

The brilliant Vikki Ross joins me on the show to discuss why tone of voice is important in your messaging. I really enjoyed this one and learned a LOT. Vikki has been writing copy for major global brands for 24 years. She specialises in branding and tone of voice and travels the world telling businesses how to talk. They ask her to - she doesn't ju…

1
56 - Andrew Cock-Starkey (Optimisey) on organic competitor research 20:03

2+ y ago20:03

20:03

The zestful Andrew Cock-Starkey (Optimisey) joins me on the podcast to discuss how to conduct organic competitor research. Andrew runs an SEO consultancy in Cambridge, and also runs a series of events for learning, networking and sharing about SEO too, as well as being hands down, one of the nicest people in this industry, who I just had to get ont…

1
55 - Amanda Milligan on how to build authority in digital marketing 21:42

2+ y ago21:42

21:42

The awesome Amanda Milligan joins me on the show to discuss how to build authority in digital marketing. Amanda Milligan is the Head of Marketing at Stacker, a data journalism platform and newswire that also partners with brands to create and distribute content to build brand awareness and links. With a degree in journalism and a decade in content …

1
54 - Andy Thornton on LGBTQ+ inclusion in the marketing sector 23:36

2+ y ago23:36

23:36

The wonderful Andy Thornton joins me on the show to discuss the important topic of LGBTQ+ inclusion in the marketing sector. Andy Thornton is a Digital Marketing Executive for Noisy Little Monkey and a Stonewall LGBTQ+ Person of Faith Rolemodel. They trained with the School of Sexuality Education and have delivered workshops on LGBTQ+ identity and …

1
53 - Jessica Pardoe on starting your marketing career the right way, and avoiding burnout 19:47

3y ago19:47

19:47

The brilliant Jessica Pardoe joins me on the show to discuss how best newcomers can start their marketing career, and how to avoid burnout too - as well as a few more tips thrown in! Jessica is a PR Account Manager at Source PR in Cheshire, and you'll regularly find her on social media sharing her knowledge, and helping others. In this episode, we …

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52 - Riley Hope on using SEO as part of a COVID recovery for SMBs 20:18

3y ago20:18

20:18

How can small, and medium sized businesses start to recover from the effects of COVID? That's exactly what my brilliant guest this week - Riley Hope - will share the answers to. Riley Hope is an organic digital marketer with over five years of experience, with a majority of experience specialising in SEO for small-medium enterprises. She also has a…

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51 - Rejoice Ojiaku on how brands can get Black History Month right 19:06

3y ago19:06

19:06

I invited Rejoice Ojiaku back onto the podcast to discuss what Black History Month is, and how brands can get Black History Month messaging right, without sounding tokenistic. This episode was recorded during the week of another period of individual attacks on Black people in our industry, for wanting a more diverse and inclusive space for us all. …

1
50 - Itamar Blauer on why people should practice sustainable SEO 21:12

3y ago21:12

21:12

To mark hitting Episode 50 of the podcast (still can't believe it!) myself and Itamar hopped onto a recording, with just a topic - Sustainable SEO - and no agenda. In this episode, you'll learn lots of things - but mostly, why you should be considering SEO as a long term strategy. Itamar describes himself as an SEO Consultant, Trainer & Manager, au…

1
49 - Shomi Williams on mental health and seeking therapy in marketing 22:00

3y ago22:00

22:00

The amazing Shomi Williams, a psychological therapist, joins me on the show this week, discussing the important topic of mental health and seeking therapy in marketing. You really do not want to miss this incredibly powerful episode. Shomi runs a platform online called Lafiya Health that focuses on delivering mental and physical health education an…

1
48 - Sean Page on how marketing companies can improve recruitment processes 24:09

3y ago24:09

24:09

Joining me on this episode of the podcast is the fantastic Sean Page, discussing how marketing companies can improve their recruitment processes. Sean is a non-traditional Recruiter who works in the tech space. He was born and raised in Washington, DC in the United States. His passion is all things recruiting, people ops, and Diversity, Equity, Inc…

1
47 - Janet Machuka on creating a great social media strategy 21:58

3y ago21:58

21:58

Joining me on this episode of the podcast is the brilliant Janet Machuka, discussing everything you need to create a great social media strategy. Janet is a social media marketing strategist, trainer, and founder of Africa Tweet Chat. She boasts over 100k followers on her social media with high levels of engagement on her posts, and was also recent…

1
46 - Derek Walker on understanding white privilege, and diversifying your boardrooms 1:05:12

3y ago1:05:12

1:05:12

This has to be one of the most thought provoking and powerful episodes I've recorded to date. What a way to start Season 2 of the Azeem Digital Asks podcast. Joining me is the incredible Derek Walker, someone that I have looked up to for a long time. Derek describes himself as the chief instigator, janitor, secretary and mailroom person for Brown a…

1
45 - Christine "Shep" Zirnheld (Marketing O'Clock) on the benefits of podcasting 26:01

3y ago26:01

26:01

It's the Season 1 FINALE! What better guest to join me than a podcasting pro - Christine "Shep" Zirnheld, one of the hosts of the awesome Marketing O Clock podcast. We discuss all things podcasting, and the benefits of the medium. For those who don't know who this awesome human being is, she describes herself as the "Real Housewife of Digital Marke…

1
44 - Tim Jensen on why PPC practitioners should learn more about Google Tag Manager 22:12

3y ago22:12

22:12

Joining me on the Azeem Digital Asks podcast this week is the ace Tim Jensen, and we discuss all around why PPC practitioners should learn more about Google Tag Manager. For those who don't know who Tim is - with close to a decade of experience in the digital marketing industry, he's worked with SMB to enterprise level clients in a wide variety of …

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43 - Kelvin Newman on BrightonSEO, and the safe return of in-person marketing conferences during COVID 32:03

3y ago32:03

32:03

My guest on the Azeem Digital Asks podcast this week is the awesome Kelvin Newman, and we'll be talking all about BrightonSEO, and the safe return of in person marketing conferences this year. Kelvin is the Founder of Rough Agenda, a company that arranges specialist digital marketing events including BrightonSEO. In 2014 Kelvin was voted by econsul…

1
42 - Juliana Turnbull on going freelance, and hosting/running conference events 19:59

3y ago19:59

19:59

My guest on the Azeem Digital Asks podcast this week is the fantastic Juliana Turnbull, and we'll be talking all about going freelance, as well as hosting and running conference events. Better known as SEO Jo Blogs, she is a freelance marketing consultant, conference speaker, organiser of Search London, founder of Turn Digi, a finalist in the Globa…

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41 - Chima Mmeje on the power of great content 20:19

3+ y ago20:19

20:19

Joining me on the Azeem Digital Asks podcast this week is the absolutely brilliant Chima Mmeje, and we'll be talking all about the power, and benefits of great content. If you don't know Chima - you're missing out. She's the brains behind Zenith Copy, and is an SEO content writer and strategist for SaaS & Tech, has been featured in places like : Ha…

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