Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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A Review of 2023... So Far
Manage episode 373801143 series 3303420
内容由alan.提供。所有播客内容（包括剧集、图形和播客描述）均由 alan. 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode of B2B Marketing: The Provocative Truth, we look back at some of the provocative topics we have talked about in 2023 so far!
Episode Clips Included:
- How Data Proves the Need for Creativity in B2B, with Adam Morgan, Executive Creative Director at Adobe
- Educating B2B Industries with Thought Leadership, with James Watson, CMO of The Glimpse Group
- Unifying a B2B Marketing Department after M&A, with Andrew Davies, CMO of Paddle
- Marketing in a Divestment and Re-Brand, with Lucy Birch, CM&CO at Kantar Public
- Creating the Ideal B2B Customer Experience, with Kelly Brown, CMO of Teckro
- The Unspoken Problem of AI in Business, with Uwe Hook, Interim CMO/CDO at Chameleon Collective
- The Urgent Need to Focus on Business Goals, with Jeroen Kuppens, CMO of Sana Commerce
- Thought Provoking B2B Thought Leadership, with Laura Klysz, Global Head of Marketing & Communications at Simmons & Simmons
We will now be going on our summer break, and we will be back very soon with more provocative truths!
You can watch full video versions of the podcast on our YouTube channel.
Ready to provoke the truth? Get in touch at alan-agency.com.
Hosted on Acast. See acast.com/privacy for more information.
89集单集
分享
Manage episode 373801143 series 3303420
内容由alan.提供。所有播客内容（包括剧集、图形和播客描述）均由 alan. 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
In this episode of B2B Marketing: The Provocative Truth, we look back at some of the provocative topics we have talked about in 2023 so far!
Episode Clips Included:
- How Data Proves the Need for Creativity in B2B, with Adam Morgan, Executive Creative Director at Adobe
- Educating B2B Industries with Thought Leadership, with James Watson, CMO of The Glimpse Group
- Unifying a B2B Marketing Department after M&A, with Andrew Davies, CMO of Paddle
- Marketing in a Divestment and Re-Brand, with Lucy Birch, CM&CO at Kantar Public
- Creating the Ideal B2B Customer Experience, with Kelly Brown, CMO of Teckro
- The Unspoken Problem of AI in Business, with Uwe Hook, Interim CMO/CDO at Chameleon Collective
- The Urgent Need to Focus on Business Goals, with Jeroen Kuppens, CMO of Sana Commerce
- Thought Provoking B2B Thought Leadership, with Laura Klysz, Global Head of Marketing & Communications at Simmons & Simmons
We will now be going on our summer break, and we will be back very soon with more provocative truths!
You can watch full video versions of the podcast on our YouTube channel.
Ready to provoke the truth? Get in touch at alan-agency.com.
Hosted on Acast. See acast.com/privacy for more information.
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类似 B2B Marketing: The Provocative Truth 的节目
Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Kipp Bodnar (HubSpot’s CMO) and Kieran Flanagan (Zapier’s CMO), lead you down the rabbit hole of marketing trends, growth tactics and innovation. On the way you’ll pick up undiscovered strategies to give you that slight edge for success. These are not your typical twitter thread regurgitated marketing tactics that everyone is doing. These are new methods, with unfiltered examination of successful fresh ideas.
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Join host and Harvard Business School Online Creative Director Chris Linnane as he sits down with HBS faculty to discuss business education in a way that’s both entertaining and insightful. The Parlor Room is your key to breaking down academic theory without sacrificing depth—all while gaining practical takeaways for navigating the business world.
…
continue reading
Wharton faculty and industry leaders discuss their latest research, books, and relevant business topics. Hosted on Acast. See acast.com/privacy for more information.
…
continue reading
The best sales leaders in the world are revealing their points of view, playbooks, and tried and true tactics...only on Reveal: The Revenue AI Podcast by Gong. Join us each month as host Dana Feldman digs deep into the world of the sales leaders she admires and aspires to be from some of the largest and most prominent organizations. Whether you're a CRO or aspiring to be one, these conversations will help you lead teams well, surpass revenue goals, and stay ahead of industry trends. Dana Fel ...
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continue reading
Rachel Cooke is your guide to leadership and communication, helping you craft a workplace environment you can feel good about. She’ll share tips to help you balance your work and personal life, effectively invest your time, and be mindful about where you’re devoting your energy. Let Rachel help you navigate your path to success—however you define it.
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Player FM -播客应用
使用Player FM应用程序离线！
使用Player FM应用程序离线！
