BIGGEST RISK with Michael Tran

Commercial Real Estate Pro Network

J Darrin Gross:

I'd like to ask you, Michael Tran, what is the BIGGEST RISK?

Michael Tran:

So BIGGEST RISK, I want to say our team has taken on this stuff is in 2018, we realized, and we felt bad when we would see these trade at $30 below what we could sell certain assets for. And I said, Hey, guys, like, we like this stuff. This is a product we believe in, you know, why don't we work it a little bit harder. And, you know, we started devising a plan back in 2018, to say, hey, this has got to be the next asset we are the forefront of and helping investors with. So that was one big risk, we we really took a step forward. And because we originally were doing 50%, office buildings 50% flat. And so it was good to have both the buyers are kind of the same already. But now they're all really just switching over to this just because it's easier to manage. And so, you know, 2020 heads still popular. 2022 are like, okay, we're making waves in this space. Now, what can we do that might pay off in the long run. And so I'm telling you about working with our research team, which has been a two year project at this point where we're building out the algorithm trying to find the heat maps of where to build these. And helping developers get into the states. A lot of those guys that we have helped. We did this service for free. And like I said, we've done over 40 of these in the last few years and doing you know site plans for them trying to help them figure out how much square footage you can put in there. That has been, you know, one of the ways we've put a lot of time and energy that we never knew we were ever gonna get back into this space as well. And then also our team we wrote a book flexpays domination, to help investors who are also looking to get into this if they don't feel comfortable reaching out to us yet. There's a book you can buy. It's on Amazon He has a 60 day fast action plan as well. And we wrote that book last year, released it a few months ago. And we just need more of these to sell. Just because we feel that, you know, we want to make sure you can capitalize on what you're investing, and make sure you get the most money for what you're building out there. Because we, it genuinely hurts me to see people sell these at below market value. And so, yeah, that's that's how we, that's been the risk on our end is, you know, the book, doing all those evaluations for free. I'm still doing some to this day, which I don't mind I'm just saying it's, it's been a risk that we all kind of took upon ourselves to say, hey, let's help these guys out. Let's actually get some of these some more parks on the ground and make sure that you know, we're helping investors do really well on their asset class that their switch into.