Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
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内容由Dennis Brown提供。所有播客内容（包括剧集、图形和播客描述）均由 Dennis Brown 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
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GE Ep 332 [2021] - How and Why Talent is The Best Growth Strategy w Reid Lappin
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内容由Dennis Brown提供。所有播客内容（包括剧集、图形和播客描述）均由 Dennis Brown 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Reid Lappin is the Founder & CEO at Vokal, a product growth consultancy based in Chicago, IL. Vokal helps non-digital organizations measure and invest like venture capitalists, as well as design, build, & optimize like start-ups. Reid shares how Vokal helps businesses compete in the unique digital economy. Additionally, Reid provides his best tips for attracting top talent and creating a healthy business.
Recently featured in Comparably’s list of Best CEOs, Reid Lapin is the founder of Vokal, a product growth consultancy helping your favorite businesses compete in the digital era. Reid is also a Partner at Fresh from the Hills Produce and a Mentor at the Food Foundry. Previously, Reid was the Founder of Mobile Makers Academy, an iOS bootcamp in Chicago.
Tune in to hear Reid’s exciting story…
2:19 – What is Vokal? 3 Buckets for Quantitative Growth
3:19 – Being the Best Option vs. Being the Only Option
5:58 – Why you need multiple playbooks
7:30 – Track Record vs. MBA
8:58 – Buyer Behavior…What you need to know
10:48 – Creating a self-generating talent engine
12:10 – Evolving into the modern digital economy
13:23 – Leveraging LinkedIn for outreach
14:20 – Now hiring! Product Engineers, Data engineers, Growth & Performance Marketers, Designers
15:00 – Wealth & Wisdom from the CEO in the recruiting process
16:08 – What’s not working…
18:14 – Engineering your Finances to attract top talent
19:38 – Sharing the upside
22:13- Profit Sharing & Equity Programs
23:55 - Retention through Culture, People, and Momentum
24:50 – The Mission & The Metrics
25:40 – Reid’s Favorite Tools & Books
Resources:
Connect with Reid Lappin…
LinkedIn: Reid Lappin
Website: Vokal.io
Reid’s Favorite Books:
Work Rules by Laszlo Bock (Formerly Senior VP of People Operations at Google, Inc.)
Creativity Inc. by Ed Catmull (President of Pixar Animation & Disney Animation)
Reid’s Favorite Growth Tool:
Creating Content on LinkedIn
————————-
If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.
Connect with Dennis Brown
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What now? This series will be checked again in the next day. If you believe it should be working, please verify the publisher's feed link below is valid and includes actual episode links. You can contact support to request the feed be immediately fetched.
Manage episode 353889316 series 1993442
内容由Dennis Brown提供。所有播客内容（包括剧集、图形和播客描述）均由 Dennis Brown 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。
Reid Lappin is the Founder & CEO at Vokal, a product growth consultancy based in Chicago, IL. Vokal helps non-digital organizations measure and invest like venture capitalists, as well as design, build, & optimize like start-ups. Reid shares how Vokal helps businesses compete in the unique digital economy. Additionally, Reid provides his best tips for attracting top talent and creating a healthy business.
Recently featured in Comparably’s list of Best CEOs, Reid Lapin is the founder of Vokal, a product growth consultancy helping your favorite businesses compete in the digital era. Reid is also a Partner at Fresh from the Hills Produce and a Mentor at the Food Foundry. Previously, Reid was the Founder of Mobile Makers Academy, an iOS bootcamp in Chicago.
Tune in to hear Reid’s exciting story…
2:19 – What is Vokal? 3 Buckets for Quantitative Growth
3:19 – Being the Best Option vs. Being the Only Option
5:58 – Why you need multiple playbooks
7:30 – Track Record vs. MBA
8:58 – Buyer Behavior…What you need to know
10:48 – Creating a self-generating talent engine
12:10 – Evolving into the modern digital economy
13:23 – Leveraging LinkedIn for outreach
14:20 – Now hiring! Product Engineers, Data engineers, Growth & Performance Marketers, Designers
15:00 – Wealth & Wisdom from the CEO in the recruiting process
16:08 – What’s not working…
18:14 – Engineering your Finances to attract top talent
19:38 – Sharing the upside
22:13- Profit Sharing & Equity Programs
23:55 - Retention through Culture, People, and Momentum
24:50 – The Mission & The Metrics
25:40 – Reid’s Favorite Tools & Books
Resources:
Connect with Reid Lappin…
LinkedIn: Reid Lappin
Website: Vokal.io
Reid’s Favorite Books:
Work Rules by Laszlo Bock (Formerly Senior VP of People Operations at Google, Inc.)
Creativity Inc. by Ed Catmull (President of Pixar Animation & Disney Animation)
Reid’s Favorite Growth Tool:
Creating Content on LinkedIn
————————-
If you enjoyed this episode, please RATE / REVIEW and SUBSCRIBE to ensure you never miss an episode.
Connect with Dennis Brown
523集单集
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Alessandro Bogliari, CEO and Co-Founder of The Influencer Marketing Factory, a global influencer marketing agency, talks with great guests about influencer marketing, social media, the creator economy, social commerce and much more.
…
continue reading
Custom Manufacturing Industry podcast is an entrepreneurship and motivational podcast on all platforms, hosted by Aaron Clippinger. Being CEO of multiple companies including the signage industry and the software industry, Aaron has over 20 years of consulting and business management. His software has grown internationally and with over a billion dollars annually going through the software. Using his Accounting degree, Aaron will be talking about his organizational ways to get things done. Hi ...
…
continue reading
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continue reading
Welcome to the What’s Next! Podcast. I’ve met so many brilliant people as I traveled the globe and have had some fascinating conversations that I’ve wished had been recorded so I could share them with you - this podcast was a way for me to recreate those moments and let you in on some fantastic insights. My current conversations center around one objective: what's next for companies and individuals as they look to innovate and grow. I hope these conversations inspire you as much as they have ...
…
continue reading
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…
continue reading
Insightful interviews with authors, experts, entrepreneurs, and thought leaders who share valuable marketing tips, growth strategies, and resources. Hosted by John Jantsch, one of America's top small business marketing experts, this show is dedicated to helping you craft effective marketing strategies that will grow your business. Whether you're a small business owner, marketing professional, or marketing agency owner, you'll gain valuable insights and actionable advice on topics such as mar ...
…
continue reading
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Brian Burns
No BS Allowed - Are you sick of empty suits telling you to work harder? - Learn about The Maverick Selling Method, which models the world's best salespeople and what they do differently. If you are in sales and are passionate about selling, you will like this podcast. The focus is on b2b sales and selling. If you are selling or in sales, this podcast is for you. I cover cold calling, spin selling, challenger sale, solution selling, and advanced selling skills. Strategic selling, LinkedIn, sa ...
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Positive Leadership has the power to change the world. By focusing on trust, empathy and wellbeing, leaders can energize their teams to achieve success for individuals, their organization, and society overall. But it is still something that is relatively unknown outside academic circles. Join Jean-Philippe Courtois, a member of the Microsoft executive senior leadership team, as he brings Positive Leadership to life for anyone who acts in a leadership capacity, both personally and professiona ...
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The Unshakeables podcast from Chase for Business and iHeartMedia's Ruby Studio dives into the unbelievable “What are we gonna do now?” moments that changed everything for small business owners. From mom-and-pop coffee shops to auto-detailing garages, every small business owner knows that the journey is full of the unexpected. A single make-or-break experience can change the course of your business forever. Those who stand firm in their resolve have a special name. We call them The Unshakeabl ...
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