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Cannabis vs Marijuana: The Power of Language | David Paleschuck

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Manage episode 422300042 series 2517596
内容由Montel Williams提供。所有播客内容(包括剧集、图形和播客描述)均由 Montel Williams 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome back to another enlightening episode of "Let's Be Blunt with Montel." We’re thrilled to have David Paleschuck, a branding expert who’s worked with giants like American Express, MasterCard, PepsiCo, and Microsoft, joining us. Since venturing into the cannabis industry in 2012, David has become a pioneer in cannabis branding and marketing.

In this episode, David and Montel discuss the intricate language of cannabis, examining how words shape perceptions, influence legislation, and either unify or divide us. With his new book, "Cannabis vs. Marijuana: Language, Landscape, and Context," David dives deep into the significance of cannabis terminology and its impact on society.

Key Points:

  • David's transition from mainstream brand-building to cannabis branding
  • Insights from "Branding Bud: The Commercialization of Cannabis"
  • The motivation behind "Cannabis vs. Marijuana" and why the distinction between these terms matters
  • How language evolution impacts legal and social frameworks surrounding cannabis
  • Examples of misused words within the industry
  • Implications of the DEA potentially reclassifying cannabis
  • Navigating linguistic challenges in branding and marketing within the cannabis industry
  • Media's role in shaping cannabis terminology
  • Effective marketing strategies amidst advertising restrictions
  • Innovative products in the cannabis marketplace
  • Future predictions for the evolution of cannabis globally

David's expertise and insights make this episode a must-listen for anyone involved in or curious about the cannabis industry. Tune in to understand how language plays a crucial role in shaping the future of cannabis. Listen now and be sure to grab a copy of David's latest book, "Cannabis vs. Marijuana: Language, Landscape, and Context," to stay ahead in the cannabis conversation.

Stay informed, stay elevated, and keep the conversation going.

  continue reading

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Artwork
icon分享
 
Manage episode 422300042 series 2517596
内容由Montel Williams提供。所有播客内容(包括剧集、图形和播客描述)均由 Montel Williams 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Welcome back to another enlightening episode of "Let's Be Blunt with Montel." We’re thrilled to have David Paleschuck, a branding expert who’s worked with giants like American Express, MasterCard, PepsiCo, and Microsoft, joining us. Since venturing into the cannabis industry in 2012, David has become a pioneer in cannabis branding and marketing.

In this episode, David and Montel discuss the intricate language of cannabis, examining how words shape perceptions, influence legislation, and either unify or divide us. With his new book, "Cannabis vs. Marijuana: Language, Landscape, and Context," David dives deep into the significance of cannabis terminology and its impact on society.

Key Points:

  • David's transition from mainstream brand-building to cannabis branding
  • Insights from "Branding Bud: The Commercialization of Cannabis"
  • The motivation behind "Cannabis vs. Marijuana" and why the distinction between these terms matters
  • How language evolution impacts legal and social frameworks surrounding cannabis
  • Examples of misused words within the industry
  • Implications of the DEA potentially reclassifying cannabis
  • Navigating linguistic challenges in branding and marketing within the cannabis industry
  • Media's role in shaping cannabis terminology
  • Effective marketing strategies amidst advertising restrictions
  • Innovative products in the cannabis marketplace
  • Future predictions for the evolution of cannabis globally

David's expertise and insights make this episode a must-listen for anyone involved in or curious about the cannabis industry. Tune in to understand how language plays a crucial role in shaping the future of cannabis. Listen now and be sure to grab a copy of David's latest book, "Cannabis vs. Marijuana: Language, Landscape, and Context," to stay ahead in the cannabis conversation.

Stay informed, stay elevated, and keep the conversation going.

  continue reading

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