The Power of Patient Care: Training, Growth, and Frequencies in Chiropractic Practice

MoChihChu Schofield Chiropractic Training Podcast

Welcome to the latest episode of the Schofield Podcast, where hosts and chiropractic coaches, Dr. Fred and Dr. FJ Schofield, dive deep into the heart of patient care and practice growth.

The Schofield duo shares personal experiences of overcoming adversity and how challenges and obstacles have been the building blocks of strength in their professional journeys. They emphasize that, as Disney once said, "a kick in the teeth may be the best thing in the world for you" and discuss the importance of learning and moving on, especially in the face of difficulties encountered in practice.

Setting the goal of attracting at least 10 new patients a week, Dr. Fred and Dr. FJ stress the crucial role of direction and training in achieving this milestone. They highlight the necessity of training not just the doctors but the entire team, including chiropractic assistants, to create a solid foundation for practice growth.

Dr. Fred and Dr. FJ reveal the often-overlooked aspect of training – spending time with the team, reviewing phone interactions, and conducting simulations and role-playing exercises. They assert that this investment in training is where true growth begins, and offices that neglect this crucial step show it in their results. Sharing the example of the art of the New Patient phone call and the impact of frequencies on confidence and energy levels. They stress the significance of seizing every opportunity to get new patients in, especially during critical moments when individuals are in pain and seeking immediate care, and training your team so they know just how to make it happen.

"Space, Time, Repetition" is a mantra coined at Schofield seminars, emphasizing the importance of mastering fundamentals for a clear direction. They stress the need for chiropractors to take charge and be in control of the patient experience, balancing consideration for the patient with the authority needed to provide effective care.

Dr. Fred shares insights into dealing with challenging patients, likening it to riding a bucking horse – sometimes, it's best to let go. They discuss the difficulty of parting ways with patients or even employees who may be hindering practice growth due to their disruptive nature.

Throughout the episode, Dr. Fred and Dr. FJ underscore the power of patient education, emphasizing that it's not a one-time occurrence but a repetitive process. They conclude by highlighting the transformative power of education, proclaiming it as the key to empowerment in chiropractic care.

Tune in to this episode of the Schofield Podcast for a dose of inspiration, practical insights, and a roadmap to achieving excellence in patient care and practice growth.

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