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内容由Tobias Dahlberg提供。所有播客内容(包括剧集、图形和播客描述)均由 Tobias Dahlberg 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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How To Become The Only Choice For Customers

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Manage episode 379715875 series 2149163
内容由Tobias Dahlberg提供。所有播客内容(包括剧集、图形和播客描述)均由 Tobias Dahlberg 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, I share one of my favorite topics (obsessions), which is to figure out Why customers should choose a specific brand and offering and how that brand/offering can become so relevant and valuable that it leads to "onlyness" (being seen as the only viable choice).

To see the model I reference, check this article I wrote on LinkedIn

https://www.linkedin.com/feed/update/urn:li:activity:7118670981656645632/

  continue reading

125集单集

Artwork
icon分享
 
Manage episode 379715875 series 2149163
内容由Tobias Dahlberg提供。所有播客内容(包括剧集、图形和播客描述)均由 Tobias Dahlberg 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

In this episode, I share one of my favorite topics (obsessions), which is to figure out Why customers should choose a specific brand and offering and how that brand/offering can become so relevant and valuable that it leads to "onlyness" (being seen as the only viable choice).

To see the model I reference, check this article I wrote on LinkedIn

https://www.linkedin.com/feed/update/urn:li:activity:7118670981656645632/

  continue reading

125集单集

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