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内容由Nathan Chan and Foundr Media提供。所有播客内容(包括剧集、图形和播客描述)均由 Nathan Chan and Foundr Media 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal
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512: How Shay Mitchell Is Disrupting a $17B Industry

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Manage episode 418754978 series 2609669
内容由Nathan Chan and Foundr Media提供。所有播客内容(包括剧集、图形和播客描述)均由 Nathan Chan and Foundr Media 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Shay Mitchell loves it when people approach her in public and ask about her luggage instead of a selfie. The multi-hyphenate founder never wanted her brand to be BÉIS by Shay Mitchell; she wanted her business to stand alone as a solution for customers. Mitchell is an actress, producer, entrepreneur, activist, mother, and author. She’s best known for her work on the hit show "Pretty Little Liars,” but has transitioned the Hollywood glitz for the boardroom blitz. Since 2017, she’s founded three companies: Amore & Vita Productions, BÉIS travel wear, and Onda canned sparkling tequila.

In this episode, you’ll learn:

  • Why the name play a huge part in BÉIS development
  • Mitchell’s philosophy of learning
  • Why she’s still a consumer first
  • About the lengthy sampling and design process for BÉIS
  • How BÉIS turned negative publicity into a viral pop-up event
  • Four ways to partner with talent for your business.
  • How Drake became Onda’s first and best customer
  • About Mitchell’s new upcoming travel show Thirst
  • If she’s ever returning to YouTube
  • And much more brand, business, and founder advice…

Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.

If you loved this conversation and learned something new, rate and review this episode.

Stay in touch with us, follow foundr on your favorite platform:

  continue reading

492集单集

Artwork
icon分享
 
Manage episode 418754978 series 2609669
内容由Nathan Chan and Foundr Media提供。所有播客内容(包括剧集、图形和播客描述)均由 Nathan Chan and Foundr Media 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Shay Mitchell loves it when people approach her in public and ask about her luggage instead of a selfie. The multi-hyphenate founder never wanted her brand to be BÉIS by Shay Mitchell; she wanted her business to stand alone as a solution for customers. Mitchell is an actress, producer, entrepreneur, activist, mother, and author. She’s best known for her work on the hit show "Pretty Little Liars,” but has transitioned the Hollywood glitz for the boardroom blitz. Since 2017, she’s founded three companies: Amore & Vita Productions, BÉIS travel wear, and Onda canned sparkling tequila.

In this episode, you’ll learn:

  • Why the name play a huge part in BÉIS development
  • Mitchell’s philosophy of learning
  • Why she’s still a consumer first
  • About the lengthy sampling and design process for BÉIS
  • How BÉIS turned negative publicity into a viral pop-up event
  • Four ways to partner with talent for your business.
  • How Drake became Onda’s first and best customer
  • About Mitchell’s new upcoming travel show Thirst
  • If she’s ever returning to YouTube
  • And much more brand, business, and founder advice…

Click here to start your business for $1. You’ll get all-access foundr+, where you’ll find more in-depth, proven strategies from founders like our guest today and support and advice from our global community of 30,000 founders.

If you loved this conversation and learned something new, rate and review this episode.

Stay in touch with us, follow foundr on your favorite platform:

  continue reading

492集单集

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