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#20: Roy Steves – Marketing Disruptions, Burnout & Life as an Agency Owner

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Manage episode 323273264 series 2949913
内容由Josh Boone提供。所有播客内容(包括剧集、图形和播客描述)均由 Josh Boone 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Today Josh speaks with Roy Steves about the chaotic life of the marketing and agency world.

Some of the topics we dive into are:

  • The emotional rollercoaster of starting and maintaining a marketing agency.
  • The issues of incentives, scope creep, and managing expectations with clients.
  • Advice for young people getting into marketing and the agency world.
  • What Roy and I would do differently if we had to start again.
  • Escapism, imposter syndrome, and the trappings of success.
  • Existential threats, and the importance of therapy for entrepreneurs.
  • AI, machine learning, and the unexpected implications of complex systems.
  • Crypto, Brave, and BAT.
  • The future disruptions in digital marketing, social media, and the attention economy.
  • And lots more.

Roy is an industry veteran, who over the last 20 years his career evolved from being a programmer to running several of his own businesses, being the VP of Digital Marketing and CMO of two prominent eCommerce brands, to ultimately co-founding StatBid in 2015.

StatBid is a boutique paid search and SEO agency, where Roy and his team work with direct-to-consumer eCommerce brands to optimize and scale their digital marketing.
Connect with Roy:

Music by Kirby Johnston – check out his band Aldaraia on Spotify

  continue reading

35集单集

Artwork
icon分享
 
Manage episode 323273264 series 2949913
内容由Josh Boone提供。所有播客内容(包括剧集、图形和播客描述)均由 Josh Boone 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品,您可以按照此处概述的流程进行操作https://zh.player.fm/legal

Today Josh speaks with Roy Steves about the chaotic life of the marketing and agency world.

Some of the topics we dive into are:

  • The emotional rollercoaster of starting and maintaining a marketing agency.
  • The issues of incentives, scope creep, and managing expectations with clients.
  • Advice for young people getting into marketing and the agency world.
  • What Roy and I would do differently if we had to start again.
  • Escapism, imposter syndrome, and the trappings of success.
  • Existential threats, and the importance of therapy for entrepreneurs.
  • AI, machine learning, and the unexpected implications of complex systems.
  • Crypto, Brave, and BAT.
  • The future disruptions in digital marketing, social media, and the attention economy.
  • And lots more.

Roy is an industry veteran, who over the last 20 years his career evolved from being a programmer to running several of his own businesses, being the VP of Digital Marketing and CMO of two prominent eCommerce brands, to ultimately co-founding StatBid in 2015.

StatBid is a boutique paid search and SEO agency, where Roy and his team work with direct-to-consumer eCommerce brands to optimize and scale their digital marketing.
Connect with Roy:

Music by Kirby Johnston – check out his band Aldaraia on Spotify

  continue reading

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