065 - Alison Greenberg: What's In A Name? Beetle Moment Marketing podcast

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065 - Alison Greenberg: What's in a Name?

5y ago 33:48

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内容由Emily Binder提供。所有播客内容（包括剧集、图形和播客描述）均由 Emily Binder 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Alison Greenberg is a naming expert, brand strategist, and verbal designer. Alison explained her approach to naming products and brands with a few great examples from fashion to CBD. Plus, should voice assistants have a gender? And what makes a good chat bot? This episode is so neat because it has good old branding, voice and conversation design, startups and women creating long-needed products for women, and the keys to designing a great chat experience for your customers or audience.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

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065 - Alison Greenberg: What's in a Name?

Beetle Moment Marketing Podcast

published 5y ago

分享

MP3•单集首页

内容由Emily Binder提供。所有播客内容（包括剧集、图形和播客描述）均由 Emily Binder 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

Alison Greenberg is a naming expert, brand strategist, and verbal designer. Alison explained her approach to naming products and brands with a few great examples from fashion to CBD. Plus, should voice assistants have a gender? And what makes a good chat bot? This episode is so neat because it has good old branding, voice and conversation design, startups and women creating long-needed products for women, and the keys to designing a great chat experience for your customers or audience.

Hosted on Acast. See acast.com/privacy for more information.

… continue reading

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