31. Leigh Caldwell, Founder of the Irrational Agency

Real World Behavioural Science

内容由Stu King提供。所有播客内容（包括剧集、图形和播客描述）均由 Stu King 或其播客平台合作伙伴直接上传和提供。如果您认为有人在未经您许可的情况下使用您的受版权保护的作品，您可以按照此处概述的流程进行操作https://zh.player.fm/legal。

1y ago 1:03:24

MP3•单集首页

Send us a text

A cognitive economist, Leigh has gone on a journey through psychology, experimental economics and is now on a mission to bridge the gap between what people SAY they do, and what they REALLY do…

This is a fascinating chat and will have takeaways that will spark thinking in all fields of work or study. A few of the things that we cover include.

The power of stories in gathering rich insight
Why it’s essential to have rigour behind storytelling research methodologies
Why the story you tell and meaning you create impacts product value`
The importance of bringing creativity into research and insight
System three thinking and helping people to “time travel”

Listen on whatever platform you choose:
👉 SPOTIFY: https://lnkd.in/dEZjzdg
👉 GOOGLE: https://lnkd.in/e-E27yXc
👉 APPLE: https://lnkd.in/dTGB2Ge
👉 BUZZSPROUT: https://lnkd.in/eagdzh6a

As ever the podcast is run in partnership with the Behavioural Science and Public Health Network (BSPHN).
You can contact Leigh at @LeighBlue on Twitter or through the Irrational Agency website: https://irrationalagency.com/

43集单集

#Science #Fitness #Entrepreneur #Business #Social Sciences #Stu King #Behavior #Behaviour #Behavioural Science #Behavioral Science #Health and Well-Being #Psychology #Public Health #Change